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Flexible Learning that Works around Work

Marketing is Evolving. Help Your Team Upskill, Reskill and Advance.

The marketing landscape is shifting quickly.  Skill gaps are growing, and your team doesn’t have time to step away from work.  BCIT helps employers strengthen employee retention, increase productivity, and close capability gaps, without disrupting operations or inflating training budgets. 

Upskill your team with flexible, applied marketing and sales education.  Employees learn while continuing to work. No downtime. No workforce disruption.  

  • Online and evening options 
  • Applied, job-ready learning 
  • Start with one course and scale as needed 
  • January, April and September start dates 
  • Optional BCIT credentials for employees who want to advance 
Marketing is evolving. BCIT can help employees to upskill, reskill and advance their careers

BCIT is a Trusted Workforce Development Partner

BCIT has supported thousands of working professionals in advancing their careers while continuing to work. Flexible Learning in marketing and sales is built for real business environments, not theoretical classrooms. 

  • Trusted BC brand with strong employer credibility 
  • Industry instructors who teach what they practice 
  • Employees apply job-ready skills immediately 
  • Courses aligned to real business outcomes 
  • Low-risk learning: pay per course, no long-term commitment 
BCIT’s industry instructors mean we are a trusted workforce development partner

Speak with our Flexible Learning Program Head to talk about options for your team: Tracey Renzullo – Tracey_Renzullo@bcit.ca 

Real Marketing and Sales Skills. Real ROI.

BCIT courses focus on applied learning that employees can use immediately: 

  • AI integration in marketing workflows 
  • Digital marketing strategy and execution 
  • Analytics, search, content, and social media  
  • Sales strategy, negotiation, and relationship building 
  • Sales force management  
  • Business development and revenue growth 
  • Strategic event planning and sponsorship 
  • Sustainability integration 
  • Nonprofit and fundraising strategy 
  • Tourism marketing and hospitality 

Applied learning accelerates capability building and delivers measurable business impact.  Employees can take individual courses or build toward a BCIT marketing or sales credential over time.  

BCIT courses focus on applied learning that employees can use immediately

Explore courses:

F = Fall , W = Winter, S = Spring/Summer, DTC =  Downtown Vancouver, BBY =  Burnaby

Speak with our Flexible Learning Program Head to talk about options for your team: Tracey_Renzullo@bcit.ca 

Build Capacity without Disrupting Operations

Flexible Learning at BCIT is ideal for organizations that want to build internal capability, rather than rely on external hiring.  

We support: 

  • High-potential employees preparing for expanded roles 
  • Marketing and sales teams adapting to digital transformation and AI 
  • Succession planning and talent pipeline development 
  • Cross-functional employees moving into marketing-related responsibilities 
  • Cost-effective workforce development initiatives 

Whether you lead human resources for a large organization or manage talent development in a growing company, Flexible Learning provides a structured yet flexible way to strengthen performance without disrupting operations. 

Explore Flexible Learning in Marketing courses and programs