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Sustainable Event Management Operations MKTG 1123

Marketing Management Part-time Studies Course

Course details

Event Planning Professionals are more often than not, required to plan sustainable or "green" events as part of an organization's corporate social responsibility (CSR) goals. This course will introduce you to the new international sustainable event standards, and how to measure the environmental impact of an event. The marketing and communication of sustainable strategies and green positioning as well as the measuring and reporting on sustainable outcomes to event stakeholders will also be explored.

Prerequisite(s)

  • No prerequisites are required for this course.

Credits

3.0

Cost

$540.20 - $566.09 See individual course offerings below for actual costs.

Course offerings

Fall 2022

Below are two offerings of MKTG 1123 for the Fall 2022 term.

CRN 46269

Duration

Mon Sep 12 - Mon Dec 05 (12 weeks)

  • 12 weeks
  • CRN 46269
  • $540.20
Class meeting times
Dates Days Times Locations
Sep 12 - Dec 05 Mon 17:30 - 20:30 Online
Instructor

Shawna McKinley

Course outline

View

Cost

$540.20

Important information
  1. Internet delivery format.
  2. No class held on October 10th - Thanksgiving Day This is not a self-paced course – it is online synchronous delivery. You will be expected to be available and online on the posted days and times shown on your registration schedule. It is important you have a stable and consistent internet connection to access course content. Please check the following link to ensure you meet the computer requirements for the class. www.bcit.ca/files/business/pdf/bcit-sobm-byod.pdf Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more if it’s a condensed course, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date.
Status

CRN 38341

Duration

Wed Sep 07 - Wed Nov 23 (12 weeks)

  • 12 weeks
  • CRN 38341
  • $566.09
Class meeting times
Dates Days Times Locations
Sep 07 - Nov 23 Wed 17:30 - 20:30 Downtown DTC
Instructor

TBD

Course outline

View

Cost

$566.09

Status

Cancelled

This course offering has been cancelled. Please check this page for other currently available offerings or subscribe to receive email updates.

Learning Outcomes

Upon successful completion of the course, the student will be able to:

  • Apply international standards to events to monitor and report on their environmental impact.
  • Manage sourcing and purchasing of environmentally friendly products and services, including disposal of consumable waste, emissions reduction, and the energy conservation initiatives of an event.
  • Explain and predict the positive impact your Initiatives can make on the potential environmental impact of events.
  • Analyze and inspire suppliers for best practices in the process of creating sustainable events.
  • Develop a sustainable event plan that fits within an organization's CSR goals.

Effective as of Fall 2016

Related Programs

Sustainable Event Management Operations (MKTG 1123) is offered as a part of the following programs:

School of Business + Media

  1. Marketing Management - Event Marketing
    Associate Certificate Part-time
  2. Sustainable Event Management
    Certificate Part-time

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