- International Fees
International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.
Course details
Event Planning Professionals are more often than not, required to plan sustainable or "green" events as part of an organization's corporate social responsibility (CSR) goals. This course will introduce you to the new international sustainable event standards, and how to measure the environmental impact of an event. The marketing and communication of sustainable strategies and green positioning as well as the measuring and reporting on sustainable outcomes to event stakeholders will also be explored.
Prerequisite(s)
- No prerequisites are required for this course.
Credits
3.0
Domestic fees
$517.15
Course offerings
Spring/Summer 2024
Below is one offering of MKTG 1123 for the Spring/Summer 2024 term.
CRN 69351
Duration
Mon Apr 08 - Sat Jun 29 (12 weeks)
- 12 weeks
- CRN 69351
- Domestic fees $517.15International fees are typically three times the amount of domestic fees.
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Apr 08 - Jun 29 | N/A | N/A | Online |
Instructor
Shawna McKinley
Course outline
Domestic fees
$517.15
Important information
- Internet delivery format.
- Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
- International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.
-
Please note that the lecture component for this course is asynchronous, not requiring you to meet each and every week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Please check the following link to ensure you meet the computer requirements for the class. www.bcit.ca/files/business/pdf/bcit-sobm-byod.pdf Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, starting Week 1.
Status
In Progress
This course offering is in progress. Please check back next term or subscribe to receive email updates.
Learning Outcomes
Upon successful completion of the course, the student will be able to:
- Apply international standards to events to monitor and report on their environmental impact.
- Manage sourcing and purchasing of environmentally friendly products and services, including disposal of consumable waste, emissions reduction, and the energy conservation initiatives of an event.
- Explain and predict the positive impact your Initiatives can make on the potential environmental impact of events.
- Analyze and inspire suppliers for best practices in the process of creating sustainable events.
- Develop a sustainable event plan that fits within an organization's CSR goals.
Effective as of Fall 2016
Related Programs
Sustainable Event Management Operations (MKTG 1123) is offered as a part of the following programs:
- Indicates programs accepting international students.
- Indicates programs with a co-op option.
School of Business + Media
- Marketing Management - Event Marketing
Associate Certificate Part-time
- Sustainable Event Management
Certificate Part-time
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Programs and courses are subject to change without notice.