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Small Business Development MKTG 1324

Marketing Management Part-time Studies Course

Course details

​Examines the planning stages involved in starting a new business including market, financial and legal responsibility requirements. Major emphasis is on the initial analysis of business viability prior to the preparation of a business plan. This course will be helpful for anyone wishing to start their own business.

Credits

3.0

Cost

$529.70 - $555.10 See individual course offerings below for actual costs.

Course offerings

Spring/Summer 2022

Below are three offerings of MKTG 1324 for the Spring/Summer 2022 term.

CRN 20337

Duration

Tue Apr 05 - Tue Jun 21 (12 weeks)

  • 12 weeks
  • CRN 20337
  • $555.10
Class meeting times
Dates Days Times Locations
Apr 05 - Jun 21 Tue 17:30 - 20:30 Downtown DTC
Instructor

TBD

Course outline

Course outline TBD — see Learning Outcomes in the interim.

Cost

$555.10

Important information
  1. Students are permitted to register up until the first week without approval. Important course information will be sent to your myBCIT account prior to your course start date.
Status

Cancelled

This course offering has been cancelled. Please check back next term or subscribe to receive email updates.

CRN 66062

Duration

Wed Apr 06 - Wed Jun 22 (12 weeks)

  • 12 weeks
  • CRN 66062
  • $555.10
Class meeting times
Dates Days Times Locations
Apr 06 - Jun 22 Wed 17:30 - 20:30 Downtown DTC Rm. 470
Instructor

Bryan Graziano

Course outline

View

Cost

$555.10

Important information
  1. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  2. Students are permitted to register up until the first week without approval. Important course information will be sent to your myBCIT account prior to your course start date.
Status

In Progress

This course offering is in progress. Please check back next term or subscribe to receive email updates.

CRN 66174

Duration

Mon May 16 - Sat Jun 25 (6 weeks)

  • 6 weeks
  • CRN 66174
  • $529.70
Class meeting times
Dates Days Times Locations
May 16 - Jun 25 N/A N/A Online
Instructor

Danielle Wilson

Course outline

View

Cost

$529.70

Important information
  1. Internet delivery format.
  2. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. Students are permitted to register up until the first week without approval. Please note that the lecture component for this course is asynchronous; you are not required to meet each week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more for a condensed course, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date.
Status

In Progress

This course offering is in progress. Please check back next term or subscribe to receive email updates.

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Understand the importance of analyzing ideas before starting a business.
  • Assess whether a new venture opportunity has sufficient potential market demand, product/service provision capacity, management skills, and financial commitment to represent a valid business opportunity.
  • Identify and apply the distinctive research required to successfully complete a business plan.
  • Discuss the types of information needed to evaluate competition.
  • Explain the common legal forms of organization used by businesses.
  • Define and select the most realistic form(s) of financing for a business.

Effective as of Spring/Summer 2018

Related Programs

Small Business Development (MKTG 1324) is offered as a part of the following programs:

School of Business + Media

  1. Marketing Management
    Certificate Part-time
  2. Marketing Management (Professional Sales Option)
    Certificate Part-time
  3. Marketing Management - Entrepreneurship
    Associate Certificate Part-time
  4. Marketing Management - Retail Marketing Management
    Associate Certificate Part-time/Distance & Online Learning
  5. Marketing Management - Sales Skills
    Associate Certificate Part-time
  6. Small Business Management
    Statement of Completion Part-time/Distance & Online Learning

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