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Course details

This course provides practical work experience that is relevant to your marketing-related career path. You will spend the equivalent of 20-working days with an industry organization performing various tasks associated with the firm's marketing efforts. You will submit written reports, and your performance will be assessed by an organization representative and BCIT faculty.


  • Completion of all program courses except MKTG 4435 Directed Studies.





Course offerings

Fall 2023

Below is one offering of MKTG 4515 for the Fall 2023 term.

CRN 34261


Mon Sep 04 - Tue Nov 07 (10 weeks)

  • 10 weeks
  • CRN 34261
  • $688.80
Class meeting times
Dates Days Times Locations
Sep 04 - Nov 07 N/A N/A Burnaby


Course outline

Course outline TBD — see Learning Outcomes in the interim.



Important information
  1. Departmental approval needed
  2. Course must be completed within six months of registration. Departmental approval required. Please contact the PTS Program Assistant, Camdace Marrington at for approval to register for this course.

In Progress

This course offering is in progress. Please check back next term or subscribe to receive email updates.

Learning Outcomes

Upon successful completion of this course, you will be able to:

  • Apply your knowledge and skills to complete marketing-related tasks within an existing industry organization.
  • Demonstrate your ability to attend and perform effectively in a real-life work environment.
  • Assess your performance in an industry working environment.

Effective as of Spring/Summer 2005

Related Programs

Industry Practicum (MKTG 4515) is offered as a part of the following programs:

School of Business + Media

  1. Sustainable Event Management
    Certificate Part-time


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