- International Fees
International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
Course Overview
In this hands-on course, budding entrepreneurs will examine long term management of a small business. Emphasis will be on topics such as business growth, increasing profit, managing for greater efficiencies and how to survive as an entrepreneur in today's fast changing business environment.
Prerequisite(s)
- 50% in MKTG 1324
Credits
3.0
Domestic fees
$597.74 - $626.02 See individual course offerings below for actual costs.
Learning Outcomes
Upon successful completion of this course, the student will be able to:
- Describe advantages and disadvantages of alternate business models such as franchising
- Discuss strategies for managing small business growth
- Prepare a strategic long-term growth plan
- Outline and discuss basic strategies for increasing profit
- Describe the expansion and contraction cycles of business strategy
- Explain how an entrepreneur can prepare for an unexpected crisis
- Discuss how a business plan can be useful tool in identifying and managing business efficiencies
Effective as of Fall 2018
Related Programs
Small Business Management (MKTG 2324) is offered as a part of the following programs:
- Indicates programs accepting international students.
School of Business + Media
- Event Marketing and Management Strategy
Certificate Part-time
- Marketing Management
Certificate Part-time
- Marketing Management (Professional Sales Option)
Certificate Part-time
- Marketing Management - Entrepreneurship
Associate Certificate Part-time
- Marketing Management - Sales Skills
Associate Certificate Part-time
Course Offerings
Fall 2025
Below are two offerings of MKTG 2324 for the Fall 2025 term.
CRN 45013
Dates
Sep 10 - Nov 26 Loading
- CRN 45013
- $626.02 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Sep 10 - Nov 26 | Wed | 17:30 - 20:30 | Downtown DTC Rm. 476 |
Duration
12 weeks
Instructor
Megan Bunting Fox
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
- This course is held in-person at the downtown campus on Wednesdays at 5:30pm. To be successful in this course, plan to spend 7-10 hours per week on your studies, starting week 1. If this course is showing as full, please contact Candace_Marrington@bcit.ca and request that your name be added to the waitlist and please include your full name, student ID, course code and CRN.dded to the waitlist.
Status
CRN 46099
Dates
Oct 06 - Nov 15 Loading
- CRN 46099
- $597.74 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Oct 06 - Nov 15 | N/A | N/A | Online |
Duration
6 weeks
Instructor
Stefanie Gajdecki
Course outline
Important information
- Internet delivery format.
- International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
- Please be advised that it is crucial to your educational success that you have the required prerequisite MKTG 1324 - Small Business Development (or equivalent) for this course. If it is determined that you do not have the prerequisite, you will be expected to complete it prior to taking this course. Please note that the lecture component for this course is asynchronous, not requiring you to meet each week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Please check the following link to ensure you meet the computer requirements for the class. www.bcit.ca/files/business/pdf/bcit-sobm-byod.pdf Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more if it’s a condensed course, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date. If this course is showing as full, please contact Candace_Marrington@bcit.ca and request that your name be added to the waitlist and please include your full name, student ID, course code and CRN.
Status
Programs and courses are subject to change without notice.