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Managing the Sales Force MKTG 2220

Marketing Management Course

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International Fees

International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.

Course details

The role of the sales manager in planning, directing and controlling will be the focus of this course including the selection of sales representatives as well as training, supervision, motivation and leadership.

Prerequisite(s)

Credits

3.0

Domestic fees

$535.88 - $547.88 See individual course offerings below for actual costs.

Course offerings

Fall 2023

Below is one offering of MKTG 2220 for the Fall 2023 term.

CRN 47097

Duration

Mon Sep 11 - Sat Dec 02 (12 weeks)

  • 12 weeks
  • CRN 47097
  • Domestic fees $535.88
    International fees are typically three times the amount of domestic fees.
Class meeting times
Dates Days Times Locations
Sep 11 - Dec 02 N/A N/A Online
Instructor

Alex Sim

Course outline

Course outline TBD — see Learning Outcomes in the interim.

Domestic fees

$535.88

Important information
  1. Internet delivery format.
  2. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.
  4. Please note that the lecture component for this course is asynchronous, not requiring you to meet each and every week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date.
Status

In Progress

This course offering is in progress. Please check this page for other currently available offerings or subscribe to receive email updates.

Winter 2024

Below is one offering of MKTG 2220 for the Winter 2024 term.

CRN 88380

Duration

Mon Jan 08 - Sat Mar 30 (12 weeks)

  • 12 weeks
  • CRN 88380
  • Domestic fees $547.88
    International fees are typically three times the amount of domestic fees.
Class meeting times
Dates Days Times Locations
Jan 08 - Mar 30 N/A N/A Online
Instructor

Alex Sim

Course outline

Course outline TBD — see Learning Outcomes in the interim.

Domestic fees

$547.88

Important information
  1. Internet delivery format.
  2. International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.
  3. Students are permitted to register up until the first week without approval. Please note that the lecture component for this course is asynchronous; you are not required to meet each week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more for a condensed course, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date.
Status

Learning Outcomes

Upon successful completion of this course the student will be able to:

  • Describe the critical Role of the Sales Manager in an organization.
  • Explain the importance of Sales Management Leadership and Vision in today’s competitive market.
  • Communicate effectively at all levels of the organization.
  • Significantly enhance the effect of sales meetings in accomplishing overall objectives.
  • Obtain a broad understanding of Human Resource Management Components.
  • Develop a proactive recruiting, hiring and training plan which ensures the availability and development of outstanding sales personnel.
  • Understand the critical importance of Strategic Sales Management.
  • Significantly improve the tactical (face to face) sales efforts of the sales team by more effectively managing the planning and execution of sales calls.
  • Provide effective Management of Sales Performance.
  • Coach and motivate the sales force effectively.

Effective as of Fall 2021

Related Programs

Managing the Sales Force (MKTG 2220) is offered as a part of the following programs:

School of Business + Media

  1. Marketing Management (Professional Sales Option)
    Certificate Part-time
  2. Marketing Management - Sales Skills
    Associate Certificate Part-time

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Programs and courses are subject to change without notice.