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Managing the Sales Force MKTG 2220

Marketing Management Course

International Fees

International fees are typically 3.12 times the domestic tuition. Exact cost will be calculated upon completion of registration.

Course details

The role of the sales manager in planning, directing and controlling will be the focus of this course including the selection of sales representatives as well as training, supervision, motivation and leadership.

Prerequisite(s)

Credits

3.0

Domestic fees

$547.88 - $574.99 See individual course offerings below for actual costs.

Course offerings

Spring/Summer 2024

Below are two offerings of MKTG 2220 for the Spring/Summer 2024 term.

CRN 66888

Duration

Mon Apr 08 - Sat Jun 29 (12 weeks)

  • 12 weeks
  • CRN 66888
  • Domestic fees $547.88
    International fees are typically 3.12 times the domestic tuition.
Class meeting times
Dates Days Times Locations
Apr 08 - Jun 29 N/A N/A Online
Instructor

Alex Sim

Course outline

View

Domestic fees

$547.88

Important information
  1. Internet delivery format.
  2. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. International fees are typically 3.12 times the domestic tuition. Exact cost will be calculated upon completion of registration.
  4. Students are permitted to register up until the first week without approval. Please note that the lecture component for this course is asynchronous; you are not required to meet each week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more for a condensed course, starting Week 1.
Status

In Progress

This course offering is in progress. Please check back next term or subscribe to receive email updates.

CRN 66791

Duration

Wed Apr 10 - Wed Jun 26 (12 weeks)

  • 12 weeks
  • CRN 66791
  • Domestic fees $574.99
    International fees are typically 3.12 times the domestic tuition.
Class meeting times
Dates Days Times Locations
Apr 10 - Jun 26 Wed 17:30 - 20:30 Downtown DTC Rm. 830
Instructor

Erica Bearss

Course outline

View

Domestic fees

$574.99

Important information
  1. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  2. International fees are typically 3.12 times the domestic tuition. Exact cost will be calculated upon completion of registration.
  3. Students are permitted to register up until the first week without approval. This course is held in-person at the downtown campus.
Status

In Progress and Full

This course offering is in progress and full. Please check back next term or subscribe to receive email updates.

Learning Outcomes

Upon successful completion of this course the student will be able to:

  • Describe the critical Role of the Sales Manager in an organization.
  • Explain the importance of Sales Management Leadership and Vision in today’s competitive market.
  • Communicate effectively at all levels of the organization.
  • Significantly enhance the effect of sales meetings in accomplishing overall objectives.
  • Obtain a broad understanding of Human Resource Management Components.
  • Develop a proactive recruiting, hiring and training plan which ensures the availability and development of outstanding sales personnel.
  • Understand the critical importance of Strategic Sales Management.
  • Significantly improve the tactical (face to face) sales efforts of the sales team by more effectively managing the planning and execution of sales calls.
  • Provide effective Management of Sales Performance.
  • Coach and motivate the sales force effectively.

Effective as of Fall 2021

Related Programs

Managing the Sales Force (MKTG 2220) is offered as a part of the following programs:

  • Indicates programs accepting international students.
  • Indicates programs with a co-op option.

School of Business + Media

  1. Marketing Management (Professional Sales Option)
    Certificate Part-time
  2. Marketing Management - Sales Skills
    Associate Certificate Part-time

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