Course Overview
This course emphasizes the principles of effective oral communication and the development of public speaking skills. You will research, organize and deliver a variety of speeches for specific purposes. Non-verbal communication, visual aids, and the effective use of supporting technology will be addressed. Instructor and peer feedback, and video analysis will be used to improve speech design and delivery. To be successful in this course, you must be able to communicate well in English.
Prerequisite(s)
- No prerequisites are required for this course.
Credits
3.0
Domestic fees
$638.42 - $666.64 See individual course offerings below for actual costs.
International fees are typically 3.4 times the domestic tuition. Exact cost will be calculated upon completion of registration.
Learning Outcomes
Upon successful completion of this course you will be able to:
- Define oral communication processes.
- Identify components of speech structure.
- Research and organize speeches for specific purposes and audiences.
- Demonstrate confidence, clarity and persuasiveness in public speaking situations.
- Design and use effective visual aids.
- Examine nervousness, vocal fillers, distractions and other impediments to powerful speaking and develop remedies.
Effective as of Fall 2011
Related Programs
Effective Presentation Skills (MKTG 1323) is offered as a part of the following programs:
- Indicates programs accepting international students.
School of Business + Media
- Business Fundamentals
Associate Certificate Full-time
- Event Marketing and Management Strategy
Certificate Part-time
- Financial Management (Finance Option)
Certificate Part-time
- Financial Management (Professional Accounting Option)
Certificate Part-time
- Marketing Management
Certificate Part-time
- Marketing Management (Professional Sales Option)
Certificate Part-time
- Marketing Management - Customer Relationship Marketing
Associate Certificate Part-time
- Marketing Management - Fundraising Management
Associate Certificate Part-time
- Marketing Management - Public Relations
Associate Certificate Part-time
- Marketing Management - Sales Skills
Associate Certificate Part-time
Course Offerings
Spring/Summer 2026
Below are two offerings of MKTG 1323 for the Spring/Summer 2026 term.
CRN 23050
Dates
Apr 08 - Jun 24 Loading
- CRN 23050
- $638.42 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Apr 08 - Jun 24 | Wed | 17:30 - 20:30 | Downtown DTC |
Duration
12 weeks
Instructor
TBD
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- This course is held in-person at the downtown campus. To be successful in this course, plan to spend 7-10 hours per week on your studies, starting week 1. If this course is showing as full, please contact Candace_Marrington@bcit.ca and request that your name be added to the waitlist and please include your full name and student ID.
Confirmation
Required
To proceed with registration and add this course to the cart, please confirm:
Status
If you have any questions about this course, please contact us.
CRN 60601
Dates
May 04 - Aug 17 Loading
- CRN 60601
- $653.08 Domestic fees
Class meeting times
Duration
15 weeks
Instructor
TBD
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- Class will NOT be held May 18 (Victoria Day) This section is part of the Business Fundamentals (BFUN) Program (www.bcit.ca/study/programs/7985acert). As this is the case, the course will be taught in a way that accommodates the needs of English Language Learners. Please send any inquiries to bfun@bcit.ca."
Confirmation
Required
To proceed with registration and add this course to the cart, please confirm:
Status
If you have any questions about this course, please contact us.
Fall 2026
Below are two offerings of MKTG 1323 for the Fall 2026 term.
CRN 30736
Dates
Sep 10 - Nov 26 Loading
- CRN 30736
- $651.67 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Sep 10 - Nov 26 | Thu | 17:30 - 20:30 | Downtown DTC Rm. 472 |
Duration
12 weeks
Instructor
Meaghan Taylor
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- This course is held in-person at the downtown campus on Thursdays at 5:30pm. To be successful in this course, plan to spend 7-10 hours per week on your studies, starting week 1. If this course is showing as full, please contact Candace_Marrington@bcit.ca and request that your name be added to the waitlist and please include your full name, student ID, course code and CRN.
Confirmation
Required
To proceed with registration and add this course to the cart, please confirm:
Status
If you have any questions about this course, please contact us.
CRN 35003
Dates
Sep 10 - Nov 26 Loading
- CRN 35003
- $666.64 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Sep 10 - Nov 26 | Thu | 14:00 - 16:50 | Burnaby NE01 Rm. 319 |
Duration
12 weeks
Instructor
TBD
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- Courses completed in this program may be applied toward full-time BCIT programs, depending on the specific program requirements and transfer policies. At the same time, students can work toward an Associate Certificate, providing a flexible pathway to further studies. Requirements for this course include access to a personal computer (BYOD) and a reliable internet connection, knowledge of computer file management, and the ability to download and install software applications. This section is part of the Business Fundamentals (BFUN) Program (www.bcit.ca/study/programs/7985acert). The course is designed to support a diverse range of learners and will be delivered in a clear and accessible manner. If you have any questions, please get in touch with bfun@bcit.ca.
Confirmation
Required
To proceed with registration and add this course to the cart, please confirm:
Status
If you have any questions about this course, please contact us.
Programs and courses are subject to change without notice. Find out more about BCIT course cancellations.