School of Business + Media About BCIT Business + Media Full-time Faculty & Staff

Full-time Faculty & Staff

The faculty at BCIT Business + Media aren’t just instructors – they’re experts in their field. They’re industry professionals who will share their personal successes and failures to ensure you are as equipped as possible to enter into your new career. The faculty you’ll learn from at BCIT are dedicated to providing hands-on, real world learning. Find out more about who you’ll work with during your time here.

Dean’s Office

Accounting, Finance, and Insurance

604-431-4923 | Jerome_Gessaroli@bcit.ca

Work experience

Jerome Gessaroli teaches full-time within BCIT’s School of Business + Media, courses in corporate finance, security analysis, working capital management, and advanced finance. He has an MBA from the Sauder School of Business at the University of British Columbia. Prior to teaching, he worked in the securities industry, first trading equities and options, and later in corporate finance. Mr. Gessaroli also has international business experience, having worked for one of Canada’s largest industrial R&D companies developing overseas business opportunities in China, Hong Kong, Singapore and India. He has also consulted to various organizations, been interviewed in the Globe and Mail, and served on the Board of Directors for an industry development association.

Education

Masters of Business Administration (Finance), University of British Columbia (1986)
Bachelor of Arts (Major, Political Science; Concentration, Economics), University of British Columbia (1983)
Canadian Securities Course and Canadian Options Course
Discussion Leadership course at Harvard Business School

Other

Jerome is co-author and lead Canadian author of the Eugene Brigham, Michael Ehrhardt, Jerome Gessaroli and Richard Nason, “Financial Management: Theory and Practice” First Canadian edition, 2011, textbook used to teach finance at the undergraduate and graduate level in colleges and universities within Canada.

Jerome has also written articles on marketing, technology and finance in various industry publications and regional newspapers throughout his career. He has also lectured both for industry professionals and for post-secondary institutions in China and Europe.

604-451-6752 | Bryan_Parker@bcit.ca

Work experience

Bryan Parker has over twenty years of senior international financial reporting and internal audit experience with diverse companies including Canadian Pacific Limited, ATCO Limited and Rolls-Royce Canada Inc. He articled with KPMG, Montreal and Galgary. He has taught professional development programs at the Saudi Industrial Development Fund, Riyadh, Saudi Arabia and held sessional positions at McGill University, Montreal, Simon Fraser University, BC and the University of British Columbia. He is recipient of the Excellence in Teaching Award at BCIT.

Education

Master of Business Administration, IMD – International Institute for Management Development, Lausanne, Switzerland

Bachelor of Commerce (Hons.), Mount Allison University, New Brunswick

CPA-CA, BC

Publications

The Bon Vivant Barbecue Company Audit Case, McGraw-Hill, 2007

Other

Teaching issues surrounding Canada’s two sets of financial reporting standards.

Faculty, Accounting, Finance, and Insurance

Broadcast and Media Communications

604-456-1282 | tlalonde7@bcit.ca
@theresalalonde

Work experience

Theresa Lalonde started working for CBC Radio when she was a teenager, hosting CBC North’s Saturday Night Request show. She’s also been a reporter and producer and host in Ontario and Nova Scotia before joining the Vancouver newsroom in 2000. She’s worked for national radio programs and local news, now producing for radio, TV and the web. Lalonde currently produces the award winning current affairs program “Our Vancouver” hosted by Gloria Macarenko. She also mentors new journalists on major projects and series. She recently was the coordinating producer for CBC Vancouver’s Indigenous Jr J School. She joined the Professional Advisory Committee for the Journalism program at BCIT in 2010 and began teaching Radio Documentary, Intro to News Reporting, and now Advanced Journalism in 2016.

Education

Bachelor of Communication (with distinction), University of Ottawa

Publications

Webster Award for best reporting 2002 “Indo Gangs”RTDNA Trina McQueen Award 2015. 2016, 2018 “Our Vancouver”CAJ Conflict Analysis Award Honorable Mention – Caldwell Land Claim

Other

Character driven storytelling that reaches the heart and the mind.

604-432-8414 | Dennis_O’Neill@bcit.ca

Work experience

On-air CKEK Cranbrook 1977-79
On-air CFJC Kamloops 1979-80
On-air CFRW Winnipeg 1980-84
Production CFRW/CHIQ-FM Winnipeg 1984-88
On-air CKXY Vancouver 1988-89
Radio Instructor P.R.A. 1988-90
On-air CKLG Vancouver 1989-90
Production / production director CKKS-FM Vancouver 1990-96
Part time radio instructor British Columbia Institute of Technology 1994-2000
Production Wordnoise Studios Vancouver 1996-98
Part time production CFOX-FM Vancouver 1998-99
Full time radio instructor BCIT / (freelance production) current

604-432-8934 | Kevin_Wainwright@bcit.ca

Work experience

BCIT: 1994 to present
Program Head, Bachelor of Business Administration Program
President BCIT Faculty and Staff Association (2000-2005)

Simon Fraser University 1997 to present
Lecturer, Department of Economics

Education

PhD (Economics) Simon Fraser University
Master of Arts (Economics) Simon Fraser University
Bachelor of Art (Economics) Simon Fraser University

Publications

Fundamental Methods of Mathematical Economics (with Alpha Chiang)
McGraw Hill

Research Areas:
Environmental Economics,
Applied Industrial Organization
Mathematical Models

Business Administration

Digital Arts, Media and Design

rjacklin1@bcit.ca
https://www.mediafxgroup.com

Work experience

Since 1989, Ron Jacklin has prepared thousands of different types of multimedia presentations. His start was with Vision Presentations, where he worked with multi-image producers. Ron’s department (focused on presentation media) grew to be one of the largest facilities in western Canada. In 1999 Ron was selected to head up the group called “Creative Services” at MCSi. MCSi was the world’s largest ‘Media Consultant/Systems Integrator’ with over 1 Billion US in sales. His group developed media for companies throughout North America including presentations for many varied organizations like Sony, NEC, the University of Notre Dame, Lipton Soup, Canada Life, Seattle Public Schools, and many more. His department developed media for MCSi’s North American Sales and Technical Summit and Convergence Exo where 1200 MCSi staff attended. In 2002 – AV Video Multimedia Producer Magazine named Ron as one of the top 100 producers in North America.

Ron formed the Media FX Group (MFXG) in 2003 to focus on internet development and multimedia productions of his own. The Media FX Group has been hired to develop a variety of multimedia productions for RBC, Walmart, Boston Pizza, the Beijing & Vancouver Olympics, the Conservative Party of Canada on election nights, Clarica Insurance in Cancun, Mexico, Pentax Medical in Toronto, Vancouver and Banff, A&W Restaurants in Florida, Quebec City, Palm Springs, and Hawaii, the Vancouver Real Estate Board Awards, and Canada Day at the Canada Place and more. The BC Technology Industries Association hired the Media FX Group to develop their media for their award nights for over 10 years. The BC Ministry of Education used the Media FX Group to launch new curriculum initiatives to BC schools, eLearning for teachers who deal with Autism, Fetal Alcohol Syndrome, and other disabilities. The Royal Canadian Legion used the Media FX Group for their website development and gala events. Many corporate and eCommerce websites have been developed by Ron and his team including sites for car dealerships, hotels, lawyers, conferences, education, training, shopping and more. On the digital signage front, the Media FX Group made a big “splash” with BC Ferries Vacations. Ron’s team produced a 16 LCD video wall for the foyer of the downtown sales center. Flying Wedge Pizza used a 4-screen LCD video wall from the Media FX Group. Ron also has sat on the board of directors for a Real Estate Social Network platform (RESAAS), the BC Organizational Development Network (BCODN), and Meeting Professionals International (MPI) BC Chapter.

When not managing projects and people at the Media FX group, Ron is helping to create the next wave of multimedia talent in BC as an instructor in the New Media Design program at the British Columbia Institute of Technology (BCIT). Ron teaches (part-time) Information Architecture, Interface Design, and User Experience (UX/UI Strategy), and was also a former Department Head of the BCIT Digital Arts Program and Practicum Coordinator. Ron has also taught Motion 1 and Motion 2 at the Vancouver Film School (VFS).

Education

British Columbia Institute of Technology (BCIT) Burnaby, BC Diploma of Technology
University of Victoria (UVic) Victoria, BC — Computer Science Major
Imaging Systems – (Genegraphics) Memphis, Tennessee
Extron A/V Switching Technologies (Extron) Anaheim, California
PowerPoint Development (New Horizons) Vancouver, BC
PhotoShop Photo Editing (New Horizons) Vancouver, BC
After Effects Video Editing (BCIT) Vancouver, BC
Train the Trainer (Olivetti) Toronto, ON
Unix System V, Turing Programming (University of Toronto) Toronto, ON
GKS Graphics/C programming (University Waterloo) Toronto, ON

Other

Although multimedia (design / production / direction / instruction) is satisfying and enjoyable, my children, basketball, tennis, and time with friends and family are my driving force. I also feel strongly about healing the earth. I have recently developed an eco-friendly home in Mexico.

Marketing Management

604-456-8139 | cball9@bcit.ca

Cindy’s diverse background includes senior marketing and communications roles at large corporations (BC Hydro, Rogers, Nestlé), a start-up and on the advertising agency side. She also founded and operated 3 businesses: Smart Ass Lingerie, Eat Drink Be Local, and RedCAB Communications. Cindy has a BCOMM (Honours) from Queen’s and is currently completing a Certificate in Innovation and Sustainability that ladders to the Masters at Harvard Extension School.

Teaching: MKTG 4415 – Promotion Strategy and Planning; MKTG 4010 – Marketing Management Strategic Planning; MKTG 5100 – Integrated Marketing Communications for Real Estate; MKTG 1102 – Essentials of Marketing

Education

Bachelor of Commerce

ebearss@bcit.ca

Erica is an MBA graduate from Royal Roads University and holds a BA with honors in Modern Language and Literature from U of Ottawa. She brings 20+ years of experience in Senior level Management and Director level roles focused on Marketing, Sales and Corporate Communications. Erica has worked as a Marketing and Communications senior executive for public and private based companies in a variety of industries including: health and wellness, technology, oil and gas, natural resources and education. Erica is passionate about education. Her teaching style is dynamic, engaging, memorable and often transformative. Her goal at BCIT is to translate her passion for teaching into an enthusiasm for learning within her students whether it is face-to-face or online.

Teaching: RMGT 4535 – Sales for Insurance Professionals; MKTG 1102 – Essentials of Marketing

Education

Master of Business Administration
Bachelor of Arts

604-451-6770 | Geoffrey_Bird@bcit.ca

Geoffrey has been teaching in the department since 2004, bringing extensive experience as a copywriter and creative communicator with organizations including Kiwi Collection, Big House Communications, Columbus Group, Go Direct, Bryant, Fulton & Shee, Rogers, and local radio stations. He is an accomplished photographer who shares his view of local wildlife on Instagram @geoffrey_bird and shares his office with pups Coco and Kula.

Teaching: MKTG 2202 – Introduction to Marketing Communications; Marketing Association (MA) Faculty Advisor; BCP Advisor

Education

Bachelor in English Literature

jane_chu@bcit.ca

Since graduating in 2009 from BCIT’s marketing management diploma in Real Estate, Jane completed her BCIT BBA and obtained an MBA from SFU while practicing as a licensed real estate agent and serving as a sales manager and a senior brand ambassador/real estate coach. Jane is a member of the real estate board, a Medallion Member 2017 (Top 10%) and Rennie Leaders 2017/2018/2019/2020. On her days off, Jane enjoys hiking, winter sports, and discovering different parts of British Columbia with friends and loved ones.

Teaching: REAL 5000 – Building a Sustainable Real Estate Business; REAL 5400 – Sales Generation in Real Estate

Education

Master of Business Administration
Bachelor of Business Administration
Diploma in Professional Real Estate

sgajdecki@bcit.ca

Stefanie is a BCIT Marketing Management alumna graduating in 2011 and an experienced business consultant helping businesses grow by prioritizing efforts and supporting their transition into more robust digital marketing strategies. A Philly native, her BA in Communications from Temple University focused on Radio, TV and Film, and she recently received her MBA from the Ivey School of Business at Western University. Family life includes two beautiful daughters, one of whom is in her second year of university, and one is navigating high school.

Teaching: MKTG 4425 – Advanced Digital Marketing; MKTG 4431 – Internet Marketing; MKTG 6431 – Digital Marketing; BCP Advisor

Education

Master of Business Administration
Bachelor of Arts in Communications
Diploma in Marketing Management

604-432-8445 | bgraziano1@bcit.ca

Bryan has over 10 years experience with developing and managing successful startup companies from medical device manufacturing to Amazon FBA. Bryan is a proud graduate of BCIT’s Professional Sales program and BBA.

Teaching: VENT 4000 – Entrepreneurship; MKTG 3338 – New Product and Service Development; MKTG 1219 – Professional Sales Skills; BCP Advisor

Education

Bachelor of Business Administration
Diploma in Professional Sales

604-412-7481 | ehalvorsen@bcit.ca

Erica has over 20 years’ experience teaching adults the skills they need to succeed in the workforce. In addition to teaching in day and PTS, Erica also facilitates branding workshops for entrepreneurs through the YMCA’s Self Employment program, is a co-founder and contributor at todaysworkshop.com, and is a consultant who helps small business owners and organizations with branding, marketing and communications at ericajane.ca. Years ago, she acquired a B.A.in Honours English from UBC, which wasn’t totally useless, after all.

Teaching: MKTG 2243 – Sales Skills; MKTG 3338 – New Product and Service Development; MKTG 4919 – Pitching and Positioning; BCP Advisor

Education

Bachelor of Arts in Honours English

604-451-6762 | djohn10@bcit.ca

Daniel has over 15 years’ industry experience specializing in residential brokerage, land assembly, and development. He serves at the Real Estate Institute of BC as their Past-President and also is the Vice-Chair at the Real Estate Board of Greater Vancouver. He holds his professional RI Designation and is a proud graduate of the BCIT’s Professional Real Estate Program, and BBA.

Teaching: REAL 5300 – Real Estate Market Economics; REAL 5400 – Sales Generation in Real Estate; BCP Advisor

Education

Bachelor of Business Administration

604-451-6768 | Tom_Jopling@bcit.ca

Tom has 32 years of experience in marketing research and strategy and has worked with organizations of all sizes in a wide range of public and private sectors. His management experience ranges from running his own consultancy to managing the BC operations of one of Canada’s largest marketing research companies. He is one of a small number of people to hold the Certified Marketing Research Professional (CMRP) designation in Canada.

Teaching: MKTG 4405 – International Market Planning; MKTG 3304 – International Marketing; MKTG 4418 – Business Consulting Projects

Education

Master in Human Geography, CME, CMRP, CSE

Carson brings over 15 years of marketing industry experience across agency, freelance and rolls, having worked with several national CPG brands, as well as professional sports teams and leagues. This is Carson’s second year of teaching at BCIT in both PTS and faulty positions and he continues to work on brand strategy consultancy projects with select clients and agency partners.

Teaching: MKTG 2258 – Web Based Marketing

604-451-6769 | rphipps3@bcit.ca

Roz has over 30 years of marketing and sales experience in the tourism and insurance industries. Previously, Roz was the Director of Sales and Market Development at Tourism Whistler and a member of the sales and marketing team at Destination British Columbia. More recently, Roz was the Vice President/Client Executive for one of British Columbia’s largest commercial insurance brokerages. Roz worked with a wide variety of business clients and as a result of her vast sales experience, has developed a detailed understanding of the issues facing businesses today.

Teaching: TOUR 2302 – Leisure Travel Marketing; TOUR 4401 – Sustainable Destination Development; FMGT 4535 – Financial Services Marketing; BCP Advisor

604-451-6764 | Chris_Redston@bcit.ca
linkedin.com/in/chrisredston

Work experience

Chris has over 25 years of experience in B2B sales, account management, sales management, B2B marketing, and distribution channel management. Chris is a Professional Engineer (Non-Practicing) and holds an MBA from Wilfrid Laurier University.

Teaching: MKTG 4690 – Marketing and Communication for Engineers; MKTG 2243 – Sales Skills

Education

Master of Business Administration, Wilfrid Laurier University
Bachelor of Applied Science in Civil Engineering, UBC
Certificate in Architectural and Building Engineering Technology, BCIT

Other

Chris is a Professional Engineer (Non-Practicing) and a member of the Association of Professional Engineers and Geoscientists of British Columbia. He enjoys hiking, golfing, skiing, boating and fishing. Chris has travelled extensively, but his favourite place is a rocky, windswept island in the North Channel of Georgian Bay in Ontario, where he reconnects with nature, family and friends.

604-451-6763 | mshepherd25@bcit.ca

Matt has more than 25 years’ experience in the market and opinion research industry having worked for large international agencies such as the Kantar Group in the UK, and gained a wealth of local agency experience in Vancouver B.C. with Mustel Group. He has designed and executed both qualitative and quantitative research for a wide variety of clients in both public and private sectors.

Teaching: MKTG 4380 – Marketing Analytics for Strategic Decisions; MKTG 3309 Marketing Research

604-412-7503 | David_Tikkanen@bcit.ca

David has over 35 years’ of tourism and hospitality experience including senior sales roles at properties including the Westin Bayshore, Fairmont Waterfront, and Metropolitan Hotel. David is the former Conference Sales Manager for Tourism Whistler and ran his own destination marketing company, Entrée Canada, which served incentive clients from global luxury brands.

Teaching: TOUR 3416 – Hotel Sales and Marketing

Education

Bachelor in Political Science

604-456-8010 | mwestcott2@bcit.ca

Work experience

A proud BCIT graduate, Morgan is a well-respected leader whose experience includes serving as Director of Sales & Marketing for the Arts and Cultural Guide to BC. For over a decade she worked in the post-secondary sector as General Manager of LinkBC, an organization dedicated to networking tourism and hospitality programs around the province and connecting with industry. She has managed several complex events with hundreds of attendees. During her time with LinkBC she was the lead author on an open textbook “Intro to Tourism and Hospitality in BC” currently used by thousands of students across the province. Morgan’s experience also extends to destination marketing. She was the lead content generator for the BC Lodgings and Campgrounds Association and has produced business-to-business guides for Destination British Columbia. Morgan taught in the Marketing Management department from 2015 to 2020.

Education

Doctorate of Educational Leadership and Policy, UBC (in progress)
Master of Arts, Royal Roads University
Bachelor of Art, UBC
Diploma of Marketing Management, BCIT

604-451-6771 | Erin_Whittle@bcit.ca

Erin is a digital marketing strategist with over 15 years’ experience in agencies, client-side, and as a consultant. She has worked across industries and sectors improving the online communications impact of global and local companies.

Teaching: TOUR 4431 – Digital Marketing for Tourism; MKTG 4425 – Advanced Digital and Direct Marketing; MKTG 4422 – Website Design; BCP Advisor

Education

Master in Publishing

604-451-6767 | Danielle_Wilson@bcit.ca

Danielle is a 25-year advertising agency veteran of some of the largest global communications agency networks and winner of Business in Vancouver’s 40 under 40 award. Her experience runs the gamut from start-ups to crown corporations and every industry from healthcare and cars to beer and apparel for local, regional and global brands.

Teaching: MKTG 4415 – Promotion Strategy and Planning

Education

Bachelor in English
Diploma Marketing Communications

Operations Management

604-412-7495 | Malcolm_Ferrier@bcit.ca
http://ferrierconsulting.com

Work experience

Program Head – Business Information Technology Management/Instructor
BCIT
Vancouver, BC
September 2002 – Ongoing

Consultant/Entrepreneur
Ferrier Consulting/TaskForce Automation/ESP Analytics/Living the Hero’s Journey
Vancouver, BC
February 2002 – Ongoing

Consultant
Sierra Systems
Vancouver, BC
July 1999-February 2002

Education

Project Management Professional (PMP), Project Management Institute, 2011
Master of Business Administration in Science and Technology, Queen’s University, 1999
Bachelor of Science in Physics, University of Alberta, 1996

Publications

Ferrier M. (2019) Just-In-Time Project Task Scheduling. In: Arai K., Bhatia R., Kapoor S. (eds) Proceedings of the Future Technologies Conference (FTC) 2018. FTC 2018. Advances in Intelligent Systems and Computing, vol 881. Springer, Cham

Ferrier, M. (2017). Effective Quantitative Business Software Selection. In Proceedings of the 2017 SAI Computing Conference (pp. 945-946). Institute of Electrical and Electronics Engineers (IEEE).

Ferrier, M. (2016). Learning Management System Software Selection. In Proceedings of EdMedia: World Conference on Educational Media and Technology 2016 (pp. 631-634). Association for the Advancement of Computing in Education (AACE).

Ferrier, M. (2009). Simulation Video Games as a Business School Teaching Tool. In G. Siemens & C. Fulford (Eds.), Proceedings of World Conference on Educational Multimedia, Hypermedia and Telecommunications 2009 (pp. 3570-3573). Chesapeake, VA: AACE.

Other

Web/Database Development
Project Management
Data Analytics/Business Analysis
Writing/Filmmaking/VR
Martial Arts
Music

Faculty, Operations Management

Full-time Faculty & Staff

Dean’s Office

Banks, Brendan

Chiarello, Mark

Dawson, Leelah

Evans, Melissa

Ferguson, Steve

Hagberg, Christina

Haire, Richard

Ingram, Chantel

Johal, Chandan

Kim, MJ

Mezzomo, Simonetta

Nakamura, Mark

Tinck, Nele

Wong, Eva

Accounting, Finance, and Insurance

Albino, Trish

Barrett, Nadine

Chan, David

Chan, Oliver

Chanway, Sarah

Day, Robin

Delibalta, Fabienne

Devlin, Deacon

Edwards, Bernadette

Gessaroli, Jerome

Gordon, Terry

Gresat, Chris

Haussmann, Matthew

Jansen van Rosenburg, Nerene

Kerr, Jennifer

McBride, Darlene

McDonald, Tom

Murie, Randy

Nath, Vnit

Naveaux, Ben

Oh, Tracey

Parker, Bryan

Pearce, Carey

Porter, David

Rawji, Hala

Rubinic, Samantha

Schell, Deborah

Sinclair, Shaun

Sivia, Gagan

Thompson, Kristine

Waese, Victor

Woldring, Monica

Wolfe, Patrick

Wong, Shannon

Broadcast and Media Communications

Amos, Bill

Berenbaum, David

Eno, Gord

Fionda, Francesca

Foote, Ian

Foy, Julia

German, Christine

Griffiths, David

Hancock, Todd

Jivraj, Ashif

Kaneko, Ken

Kellington, Ron

Kipp, Keanan

Kuhn, Kim

Lalonde, Theresa

Leaney, Cindy

Mills, John

Monk, Connie

Moss, Michael

Nason, Robert

Ng, Kal

O’Neill, Dennis

Phipps, Judy

Ribble, Kevin

Shine, Angelina

Singer, Zack

Stewart, Kathryn

Thorson, Bruce