To support you and your education, BCIT is adapting applied learning in formats
appropriate to the unfolding global situation. Spring PTS classes are commencing with
learning delivered in an online format.
In a modern world where visual technologies increasingly facilitate communication and social interaction, visual literacy is vital. Much of our experience in looking is grounded in habit rather than analysis. Through cultural theory and concepts, this course explores how meaning is both created and transmitted in the visual world.
This course runs for 14 weeks starting May 21st, combining online learning with mandatory online Zoom virtual classroom meetings on the following Thursdays from 6-9pm: May 21st, June 11th, July 2nd, July 23rd, August 13th, and on-campus for the August 20th Final Exam, in SE6 room 102. If circumstances permit, students in travelling distance will meet with the instructor on-campus earlier in the semester. The instructor will keep you informed about this. If you are outside the lower mainland, it will be possible for you to complete the entire course by distance. Please refer to the course outline for a detailed schedule.
Important course information will be sent to you prior to your course start
date. Check your myBCIT email account to
access this information.
This course offering is in progress. Please check this page for other currently available offerings, subscribe to receive email updates or
contact us with your comments or questions.
Below is one offering of this course for the Fall 2020 term.
* Please note this course starts on September 10th and runs for 14 weeks. * Students are required to sign into the course via Learning Hub within the first week and be active throughout the course. Please refer to the course outline for a detailed schedule. * Your own desktop or laptop computer is required to participate in this course. This course can be completed completely online. On-campus computers are not available to students unless access is granted by the instructor. * If this section is full, you can add your contact information to the School of Business Waitlist: https://sobptswaitlist.bcitsitecentre.ca
A portion of seats are temporarily held for domestic students.
International students: this may impact your ability to register.
This section is only available for registration starting Wed, May 27 at 9:00 am (PDT)
Upon successful completion of this course, the student will be able to:
Define "culture" and "visual culture".
Diagnose the strengths and weaknesses of various communication media.
Explain how shared understandings of visual culture emerge.
Discuss the many ways various communication media have impacted our societies.
Describe the various visual trends that are occurring around the world today and that have occurred throughout history.
Create and deliver well researched, critically analytical and polished oral and/or written reports.
Critically analyze and understand, from multiple perspectives, a variety of visual media.
Evaluate a variety of cultural and historical artistic expressions.
Read images as text.
Analyze how visual media communicates in various ways throughout time.
Identify, analyze and contextualize various artistic styles and time periods.
Conduct formal analysis and college-level research.
Effective as of Spring/Summer 2018
BCST 5010 is offered as a part of the following programs:
If you have a comment or question about this course, please complete and submit the form below.
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