- International Fees
International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
Course Overview
Designed to cover the key elements that take place within the marketing or sales negotiation context. Students will explore negotiating styles, strategies and tactics. You will also prepare for, conduct, then evaluate an actual negotiating situation. The impact of ethics, power and culture are also examined through case studies, role play simulations, lectures and discussions.
Prerequisite(s)
- No prerequisites are required for this course.
Credits
3.0
Domestic fees
$569.57 - $612.51 See individual course offerings below for actual costs.
Learning Outcomes
- Explain key negotiating concepts.
- Discuss concerns and challenges in relation to being a negotiator within a sales context.
- Recommend appropriate negotiating strategies given various negotiation situations.
- Use models and processes discussed in the course to thoroughly plan and prepare to negotiate, working within a team of peers as well as independently.
- Demonstrate effective use of the negotiation process and skills explored in the course by conducting a face-to-face sales negotiation to reach the best agreement possible.
- Evaluate his or her performance as a sales negotiator.
- Provide constructive feedback to fellow students.
Effective as of Fall 2003
Related Programs
Negotiating Skills (MKTG 3342) is offered as a part of the following programs:
- Indicates programs accepting international students.
School of Business + Media
- Event Marketing and Management Strategy
Certificate Part-time
- Financial Management (Finance Option)
Certificate Part-time
- Marketing Management (Marketing Communications Option)
Certificate Part-time
- Marketing Management (Professional Sales Option)
Certificate Part-time
- Marketing Management - Fundraising Management
Associate Certificate Part-time
- Marketing Management - Sales Skills
Associate Certificate Part-time
- Nonprofit Management
Associate Certificate Part-time
Course Offerings
Fall 2025
Below are two offerings of MKTG 3342 for the Fall 2025 term.
CRN 47336
Dates
Sep 08 - Nov 29 Loading
- CRN 47336
- $569.57 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Sep 08 - Nov 29 | N/A | N/A | Online |
Duration
12 weeks
Instructor
Debbie Palmer
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- Internet delivery format.
- International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
- Please note that the lecture component for this course is asynchronous, not requiring you to meet each week at a specific time, however, there will be specific timelines for assignments and exams. It is important you have a stable and consistent internet connection to access course content. Please check the following link to ensure you meet the computer requirements for the class. www.bcit.ca/files/business/pdf/bcit-sobm-byod.pdf Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more if it’s a condensed course, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date. If this course is showing as full, please contact Candace_Marrington@bcit.ca and request that your name be added to the waitlist and please include your full name, student ID, course code and CRN.
Status
CRN 31572
Dates
Sep 09 - Dec 02 Loading
- CRN 31572
- $612.51 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Sep 09 - Dec 02 | Tue | 18:15 - 21:30 | Burnaby SE06 Rm. 112 |
Duration
12 weeks
Instructor
Debbie Palmer
Course outline
Course outline TBD — see Learning Outcomes in the interim.
Important information
- International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
- This course is held in-person at the Burnaby campus on Tuesday evening at 6:30pm. To be successful in this course, plan to spend 7-10 hours per week on your studies, starting week 1. If this course is showing as full, please contact Candace_Marrington@bcit.ca and request that your name be added to the waitlist and please include your full name, student ID, course code and CRN. No class held on September 30th - Truth and Reconciliation and November 11th - Remembrance Day.
Status
Programs and courses are subject to change without notice.