Skip to main content

Visual Communication and Data Representation XCOM 2040

Communication Course

Course details

​The purpose of this course is to analyze and deploy visual communication techniques to solve communication problems. Parallels are drawn between verbal and visual rhetoric and tone, and students are taught the basics of visual brainstorming, developing and refining visual ideas. Course material includes effectively selecting and implementing colour, typefaces, images, and layout techniques in order to effectively convey complex messages using visual media.


  • No prerequisites are required for this course.





Course offerings

Fall 2023

Below is one offering of XCOM 2040 for the Fall 2023 term.

CRN 49420


Sat Sep 16 - Sat Oct 21 (6 weeks)

  • 6 weeks
  • CRN 49420
  • $339.43
Class meeting times
Dates Days Times Locations
Sep 16 - Oct 21 N/A N/A Online

Nicholas Fox

Course outline




Important information
  1. FUTURE SKILLS GRANT: This course is eligible for funding through the StrongerBC Future Skills Grant at You will register for the course yourself, and then apply for the StrongerBC Future Skills Grant to cover payment (if eligible). COURSE DELIVERY: Asynchronous online learning. You don't have to log on to the computer at exactly the same time as your instructor or classmates. This is not a self-paced course. You will have specific deadlines to meet for the reading assignments and learning activities. On the start date of your class (not before), log into to access your course link.

In Progress

This course offering is in progress. Please check back next term or subscribe to receive email updates.

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Visual Communication and Data Representation
  • Evaluate and select Raster or Vector graphics according to your purpose and correctly set up files for output.
  • Critique and apply visual rhetoric and tone in messages.
  • Design and create visually accessible information using appropriate visual presentation techniques (alignment, proximity, colour, font, image treatment, white space, symbols)
  • Write the critical justification for a visual solution to a communication problem.

Effective as of Fall 2022

Related Programs

Visual Communication and Data Representation (XCOM 2040) is offered as a part of the following programs:

School of Computing and Academic Studies

  1. Technical Communication Essentials
    Microcredential Part-time
  2. Technical Writing
    Associate Certificate Part-time


Interested in being notified about future offerings of Visual Communication and Data Representation (XCOM 2040)? If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.

  • Privacy Notice: The information you provide will be used to respond your request for BCIT course information and is collected under Section 26(c) of the Freedom of Information and Protection of Privacy Act (FIPPA). For more information about BCIT’s privacy practices contact: Associate Director, Privacy, Information Access & Policy Management, British Columbia Institute of Technology, 3700 Willingdon Ave. Burnaby, BC V5A 3H2, email: