Skip to main content

The Music Business: Career Incubator BCST 1005

Broadcast Communications Course

Course details

This course builds on the knowledge and skills you gained about the music business through the prerequisite BCST 1002 and BCST 1003 courses. You will work towards focused measurable goals to move your career forward each week. The curriculum harnesses a collaborative class environment that will collectively push and inspire your career advancement. You will utilize social media calendars and implement content marketing strategies, while increasing your understanding of techniques to reach the growing market of millennials. You will use fundraising platforms in class to develop your skill set in increasing your own income generation. Music industry guests will be brought in for further networking and discussion.

Prerequisite(s)

Credits

3.0

Not offered this term
This course is not offered this term. Please check back next term or subscribe to receive notifications of future course offerings and other opportunities to learn more about this course and related programs.

Learning Outcomes

Upon successful completion, the student will be able to:

  • Establish a defined career path and multi-year plan
  • Demonstrate how to market to millennials
  • Build an audience and a core fan base
  • Fill out applications for FACTOR
  • Maximize economies of scale in building a career
  • Manage a crowdfunding campaign
  • Submit a grant application for funding
  • Prepare a social media calendar for audience engagement
  • Negotiate performance contracts
  • Analyze social responsibility opportunities
  • Identify and engage key stakeholders to advance a career

Effective as of Fall 2016

Related Programs

The Music Business: Career Incubator (BCST 1005) is offered as a part of the following programs:

School of Business + Media

  1. Music Business
    Associate Certificate Part-time

Contact Us

If you have a question or comment about this course, please complete and submit the form below.

  • Privacy Notice: The information you provide will be used to respond to your request for BCIT program information and is collected under Section 26(c) of the Freedom of Information and Protection of Privacy Act (FIPPA). For more information about BCIT’s privacy practices contact: Associate Director, Privacy, Information Access & Policy Management, British Columbia Institute of Technology, 3700 Willingdon Ave. Burnaby, BC V5G 3H2, email: privacy@bcit.ca.
  • This field is for validation purposes and should be left unchanged.

Subscribe

Interested in being notified about future offerings of The Music Business: Career Incubator (BCST 1005)? If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.

  • Privacy Notice: The information you provide will be used to respond your request for BCIT course information and is collected under Section 26(c) of the Freedom of Information and Protection of Privacy Act (FIPPA). For more information about BCIT’s privacy practices contact: Associate Director, Privacy, Information Access & Policy Management, British Columbia Institute of Technology, 3700 Willingdon Ave. Burnaby, BC V5A 3H2, email: privacy@bcit.ca.