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Course details

Podcasts are ubiquitous nowadays, being created for brand marketing and awareness, education and entertainment purposes. This course will cover content preparation, storytelling, interviewing, writing, audio-editing, marketing and basic graphic design for promotional purposes. You’ll also learn about equipment, apps and software available to facilitate podcast-making. All you need is a smartphone to get started. Much of what we'll cover is also applicable to people pursuing broadcast careers.

Prerequisite(s)

  • No prerequisites are required for this course.

Credits

3.0

Cost

$636.88

Course offerings

Winter 2023

Below is one offering of BCST 3259 for the Winter 2023 term.

CRN 88569

Duration

Thu Jan 05 - Thu Apr 06 (14 weeks)

  • 14 weeks
  • CRN 88569
  • $636.88
Class meeting times
Dates Days Times Locations
Jan 05 - Apr 06 Thu 18:00 - 21:15 Online
Instructor

Karen Tankard

Course outline

Course outline TBD — see Learning Outcomes in the interim.

Cost

$636.88

Important information
  1. Internet delivery format.
  2. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. If seats remain, registration is permitted after the course start date up to January 18th by calling 604-434-1610. You will be expected to attend online during the posted class meeting times as this is not a self-paced course.
Status

In Progress

This course offering is in progress. Please check back next term, subscribe to receive email updates or contact us with your comments or questions.

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Conceive of and design an audio podcast.
  • Identify technical requirements, equipment and software applications necessary for podcast creation.
  • Create conversational written material for podcast audiences (writing for the ear).
  • Create effective lines of interview questioning.
  • Conduct guest interviews with confidence.
  • Organize information in a logical fashion for presentation.
  • Construct a simple, free website for podcast marketing.
  • Identify ways to promote a podcast using social media channels.
  • Create engaging marketing copy for promotion on digital channels.
  • Create digital marketing graphics, such as a logo and shareables.
  • Demonstrate the basics of audio recording and digital audio-editing.
  • Apply performance/announcing techniques for hosting a podcast.

Effective as of Winter 2021

Related Programs

Podcasting (BCST 3259) is offered as a part of the following programs:

School of Business + Media

  1. Broadcast and Digital Journalism
    Associate Certificate Part-time
  2. Music Business
    Associate Certificate Part-time
  3. Radio Arts and Entertainment
    Associate Certificate Part-time

Contact Us

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  • Privacy Notice: The information you provide will be used to respond your request for BCIT course information and is collected under Section 26(c) of the Freedom of Information and Protection of Privacy Act (FIPPA). For more information about BCIT’s privacy practices contact: Associate Director, Privacy, Information Access & Policy Management, British Columbia Institute of Technology, 3700 Willingdon Ave. Burnaby, BC V5A 3H2, email: privacy@bcit.ca.