Course Overview
Podcasts are ubiquitous nowadays, being created for brand marketing and awareness, education and entertainment purposes. This course will cover content preparation, storytelling, interviewing, writing, audio-editing, marketing and basic graphic design for promotional purposes. You’ll also learn about equipment, apps and software available to facilitate podcast-making. All you need is a smartphone to get started. Much of what we'll cover is also applicable to people pursuing broadcast careers.
Prerequisite(s)
- No prerequisites are required for this course.
Credits
3.0
Domestic fees
$689.45
International fees are typically 3.25 times the domestic tuition. Exact cost will be calculated upon completion of registration.
Learning Outcomes
Upon successful completion of this course, the student will be able to:
- Conceive of and produce an audio podcast.
- Identify technical requirements, equipment and software applications necessary for podcast creation.
- Create conversational written material for podcast audiences (writing for the ear).
- Create effective lines of interview questioning.
- Identify ways to promote a podcast using digital channels.
- Create digital marketing graphics, such as a logo and social media shareables.
- Demonstrate the basics of audio recording and digital editing.
- Apply podcast hosting performance techniques.
Effective as of Winter 2025
Related Programs
Podcasting (BCST 3259) is offered as a part of the following programs:
- Indicates programs accepting international students.
School of Business + Media
- Broadcast and Digital Journalism
Associate Certificate Part-time
- Marketing Management
Certificate Part-time
- Marketing Management (Marketing Communications Option)
Certificate Part-time
- Marketing Management - Marketing Communications
Associate Certificate Part-time
- Marketing Management - Public Relations
Associate Certificate Part-time
- Music Business
Associate Certificate Part-time
- Radio Arts and Entertainment
Associate Certificate Part-time
- Video Production and Editing
Associate Certificate Part-time
Course Offerings
Spring/Summer 2026
Below is one offering of BCST 3259 for the Spring/Summer 2026 term.
CRN 67415
Dates
Apr 09 - Jul 09 Loading
- CRN 67415
- $689.45 Domestic fees
Class meeting times
| Dates | Days | Times | Locations |
|---|---|---|---|
| Apr 09 - Jul 09 | Thu | 18:00 - 21:15 | Online |
Duration
14 weeks
Instructor
Karen Tankard
Course outline
Important information
- Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
- This course will be delivered synchronously ONLINE, requiring your attendance and participation in scheduled online lectures for the duration of the course. Prospective students should have solid written and spoken English language skills to be successful in this course. If seats remain, registration is permitted without approval up to April 12th, by calling 604-434-1610.
Confirmation
Required
To proceed with registration and add this course to the cart, please confirm:
Status
If you have any questions about this course, please contact us.
Programs and courses are subject to change without notice. Find out more about BCIT course cancellations.