British Columbia Institute of Technologywww.bcit.ca/study/courses/mktg2226

Important Notice: COVID-19 Institute response

BCIT

MKTG 2226 - Production Management for Events & Special Projects

Marketing Management Part-time Studies Course

School of Business + Media

BCIT is planning for a substantial return to on-campus activity for the fall 2021 term as informed by BC Public Health Officer guidelines. Refer to each course listing for details.

Course Details

As large events and special projects are becoming the forefront of modern day production, the role of a producer is complexity of a producer's job is continually changing. From insurance, to understanding labour laws to provincial standards in construction for live events, students will exit the course with the tools required to effectively speak to all areas of production & business affairs around event & special project management. Students who take this class would be interested in live event production, experiential marketing, event management, civic events & festivals, production business affairs, and operations management.

Prerequisite(s)

MKTG 1120 or MKTG 1126

Credits

3.5

Cost

$727.17

Spring/Summer 2021

Below is one offering of this course for the Spring/Summer 2021 term.

CRN 65920

Wed Apr 14 - Tue Jun 29 12 Weeks

Class Meeting Times

Dates Days Times Locations
Apr 14 - Jun 29 Wed 17:30 - 20:30 Online Delivery
See Notes below

Instructor

Amanda Lynne Ballard

Course Outline

TBD – see Learning Outcomes in the interim

Cost

$727.17

Notes

  1. Students are permitted to register up until the first week without approval. This is not a self-paced course. You will be expected to be available and online on the posted days and times shown on your registration schedule. It is important you have a stable and consistent internet connection to access course content. Course content, type and quality of assignments, and general standards for this online course are the same as classroom courses. To be successful in this online course, plan to spend 7-10 hours per week on your studies, or more for a condensed course, starting Week 1. Important course information will be sent to your myBCIT account prior to your course start date.
  2. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.

This course offering is in progress. Please check back next term or subscribe to receive email updates.

In Progress

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Understand the scope of the role of a production manager, and speak to the responsibilities of a production manager for executing live events and special projects.
  • Explain and execute multiple event permits, licenses, and copyright processes as they pertain to the live entertainment industry.
  • Discuss production standards for events, focusing on construction, permits & labour laws as they pertain to individual certifications, local crews in union and non-union environments, as well speak to on-site required health and safety.

Effective as of Spring/Summer 2018

Related Programs

MKTG 2226 is offered as a part of the following programs:

School of Business + Media

  1. Marketing Management (Professional Sales Option)
    Part-time   Certificate
  2. Marketing Management - Event Marketing
    Part-time/Distance & Online Learning   Associate Certificate
  3. Sustainable Event Management
    Part-time   Certificate
  4. Tourism and Hospitality
    Part-time   Associate Certificate

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Registration is currently open for the Spring/Summer 2021 term.

The sneak preview for the Fall 2021 term starts Fri, May 21 at 8:30 am (PDT).

Students may register for Fall 2021 term courses online or by phone starting Wed, May 26 at 9:00 am (PDT).

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