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Production Management for Events & Special Projects MKTG 2226

Marketing Management Course

International Fees

International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.

Course details

As large events and special projects are becoming the forefront of modern day production, the role of a producer is complexity of a producer's job is continually changing. From insurance, to understanding labour laws to provincial standards in construction for live events, students will exit the course with the tools required to effectively speak to all areas of production & business affairs around event & special project management. Students who take this class would be interested in live event production, experiential marketing, event management, civic events & festivals, production business affairs, and operations management.

Prerequisite(s)

Credits

3.5

Not offered this term
This course is not offered this term. Please check back next term or subscribe to receive notifications of future course offerings and other opportunities to learn more about this course and related programs.

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Understand the scope of the role of a production manager, and speak to the responsibilities of a production manager for executing live events and special projects.
  • Explain and execute multiple event permits, licenses, and copyright processes as they pertain to the live entertainment industry.
  • Discuss production standards for events, focusing on construction, permits & labour laws as they pertain to individual certifications, local crews in union and non-union environments, as well speak to on-site required health and safety.

Effective as of Spring/Summer 2018

Related Programs

Production Management for Events & Special Projects (MKTG 2226) is offered as a part of the following programs:

  • Indicates programs accepting international students.
  • Indicates programs with a co-op option.

School of Business + Media

  1. Marketing Management (Professional Sales Option)
    Certificate Part-time
  2. Marketing Management - Event Marketing
    Associate Certificate Part-time
  3. Tourism and Hospitality
    Associate Certificate Part-time

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