These assignments and techniques are designed to enable people with no previous marketing experience to create a marketing plan within their own company. Students will have an opportunity to explore the application of programs in the context of the high technology markets.
- 50% in TMGT 7111
Below is one offering of TMGT 7113 for the Fall 2023 term.
Wed Nov 01 - Wed Nov 29 (5 weeks)
- 5 weeks
- CRN 32774
Class meeting times
|Nov 01 - Nov 29||Wed||18:30 - 21:30||Online|
- Internet delivery format.
- Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
This course has mandatory virtual classroom sessions on Wednesdays, 1830-2130 (PST). This course forms part of the Bachelor of Technology in TECHNOLOGY MANAGEMENT degree program. Be sure to sign in to The Learning Hub prior to your first session so you know how to attend. Instructions for course materials (including purchasing instructions) will be released by your instructor on The Learning Hub course instance. You may proceed to register for this course online, or by contacting Student Information and Enrollment Services (SIES) at 604-434-1610 or 1-866-434-1610 Toll-Free (Canada and US only).
3 seats remaining as of Mon September 25, 2023 at 11:31 pm (PDT). Availability may change at any time.
Upon successful completion, the candidate will be able to:
- prepare a sales and pricing strategy.
- create a marketing plan
- analyze the elements of the Promotional Mix.
- differentiate between Pull tactics and Push tactics.
Effective as of Spring/Summer 2004
Marketing Programs and Plans (TMGT 7113) is offered as a part of the following programs:
School of Construction and the Environment
- Construction Management
Bachelor of Technology Full-time/Part-time
School of Transportation
- Technology Management
Bachelor of Technology Part-time
Interested in being notified about future offerings of Marketing Programs and Plans (TMGT 7113)? If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.
Programs and courses are subject to change without notice.