British Columbia Institute of

Important Notice: COVID-19 Institute response


MDIA 1920 - Typography

Media Communications Part-time Studies Course

School of Business + Media

BCIT is planning for a substantial return to on-campus activity for the fall 2021 term as informed by BC Public Health Officer guidelines. Refer to each course listing for details.

Course Details

Typography is the art of designing with type. Good typography is essential to graphic design. Learning the history of language and the development of type will give you a greater understanding of type and how to use it successfully within design layouts. You will learn the terms and measurements that form the basis of typographic vocabulary. We will deconstruct fonts to show the working components. We will discuss rules and conventions so that you can compose balanced documents. You will use a pica measurement system in your document construction. InDesign preferences will be dissected to show their dramatic impact on typography. You will create typographic projects for communicating designs and layouts that are compelling through a series of projects that demonstrate your typographic abilities. You will control type aesthetics and optimize optical and metric kerning. Through what you learn in this course, you will be able to clearly communicate your ideas and work confidently and effectively with type.


MDIA 1049 and MDIA 2049




$595.72 - $632.55 See individual course offerings below for actual costs.

Winter 2022

Below are two offerings of this course for the Winter 2022 term.

CRN 85502

Tue Jan 04 - Tue Mar 22 12 Weeks

Class Meeting Times

Dates Days Times Locations
Jan 04 - Mar 22 Tue 18:00 - 21:00 BBY SE14 Rm. 121


Carolina Becerra

Course Outline

TBD – see Learning Outcomes in the interim




  1. MDIA 1049 & MDIA 2049 MUST be completed before you can register into MDIA 1920. You will require access to the Adobe Creative Cloud in order to complete this course. In order to access the Adobe Creative Cloud on your personal devices for off campus use, a subscription will be required. The cost of your Adobe subscription will be in addition to the tuition fee for this course. Information explaining how to obtain a discounted Adobe subscription is available on the BCIT Software Access webpage If this section is full, you can add your contact information to the School of Business Waitlist:

CRN 87413

Mon Jan 10 - Mon Mar 28 11 Weeks

Class Meeting Times

Dates Days Times Locations
Jan 10 - Mar 28 Mon 18:00 - 21:15 Online


Charanjit Bains

Course Outline




  1. Internet delivery format.
  2. MDIA 1049 & MDIA 2049 or equivalent MUST be completed before you can register into MDIA 1920. No class Feb 21. This is not a self-paced course. You will be expected to be available and online on the posted days and times shown on your registration schedule. It is important you have a stable and consistent internet connection to access course content. Please log into using your BCIT student email and password on the first day of class. You will require access to the Adobe Creative Cloud in order to complete this course. Students who are currently registered in one or more part-time courses can purchase a subscription for Adobe Creative Cloud Pro at a discount through BCIT’s new software portal If this section is full, you can add your contact information to the School of Business Waitlist:
  3. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.

Learning Outcomes

Upon successful completion of this course, you will be able to:

  • Describe the history of how type has evolved over time.
  • Distinguish between serif and sans-serif typefaces.
  • Identify the anatomy of type.
  • Follow principles and guidelines based on research to select the most effective typeface(s) for a given project.
  • Learn to implement font pairings.
  • Identify type terminology such as x-height, small caps, ligatures, and accents.
  • Construct page layouts using printers’ measurements of picas and points.
  • Alter InDesign typographic preferences to enhance output.
  • Produce a typographic design layout using multi and complex grids.
  • Control type in a layout.
  • Apply the use of paragraph composer.
  • Implement tabular settings and tables.
  • Control font size, leading, tracking and baseline shift.
  • Apply typesetting conventions such as measure, paragraph spacing, hanging punctuation, and indents, to help create sophisticated typography.
  • Track and customize kerning for headlined typography.

Effective as of Fall 2016

Related Programs

MDIA 1920 is offered as a part of the following programs:

School of Business + Media

  1. Graphic Design
    Full-time/Part-time   Associate Certificate
  2. Media Techniques for Business
    Part-time   Certificate


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BCIT's Part-time Studies English Language Proficiency Standard is English 12 (or equivalency). Students who do not meet this requirement should upgrade their English skills prior to any future registration.

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Registration is now open for the Winter 2022 term.

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