Course Overview
This course focuses on effective targeted writing for new media applications. Through research, discussion and practice students will create, and prepare content in writing for cross-platform deployment: print, web and mobile. Students will explore how people read screen text in contrast to printed text, view examples of high and low-impact content, and practice adapting traditional print media to new media publications. Students will critically evaluate context, content and audiences in order to define the accuracy, relevancy and effectiveness of written communications. During the course, students will be evaluated through different means: written exam, assignments and projects.
Prerequisite(s)
- No prerequisites are required for this course.
Credits
3.0
- Not offered this term
- This course is not offered this term. Notify me to receive email notifications when the course opens for registration next term.
Learning Outcomes
Upon successful completion of this course, the student will be able to:
- Identify and apply the basic principles of effective new media writing.
- Apply research techniques to gather textual and visual content for new media applications.
- Employ usability standards for writing new media content.
- Compare and adapt traditional print media for new media applications.
- Work in teams and apply peer and self-evaluations.
- Prepare and utilize visual presentation techniques to persuade an audience.
- Use appropriate procedures and formats for documenting research sources.
- Communicate as an effective team member during internal and external presentations.
- Integrate critical thinking to quantify and qualify information before it is made public.
Effective as of Spring/Summer 2019
Related Programs
New Media Communications (MDIA 1510) is offered as a part of the following programs:
- Indicates programs accepting international students.
- Indicates programs eligible for students to apply for Post-graduation Work Permit (PGWP).
School of Business + Media
- New Media Design and Web Development
Diploma Full-time
Programs and courses are subject to change without notice. Find out more about BCIT course cancellations.