Course Overview
This course will teach students how to use the major new tools in social media. Students will learn how to use social media to reach personal and professional goals. Upon completion of this course students will have a strong grasp of new tools in social media and be able to leverage those tools to advance their own goals.
Prerequisite(s)
- No prerequisites are required for this course.
Credits
1.5
- Retired
- This course has been retired and is no longer offered. Find other Flexible Learning courses that may interest you.
Learning Outcomes
Upon successful completion, the student will be able to:
- Identify key tools used in social media today.
- Create, optimize and promote personal or business profiles online.
- Learn how to use social media to stay up-to date on information and news.
- Discuss and explain the opportunities and uses that social media offer.
- Label and explain all elements of the major social media networks.
- Learn how to use social media to expand your personal or professional network.
- Analyze and track shortened links for measurability and effectiveness.
- Generate a web page and embed external elements into it.
- Learn how to use media elements to attract more visitors to your stuff.
- Create a listening station from free web tools to monitor online chatter about anything.
- Understand and use the different tracking methods of web analytics.
Effective as of Winter 2010
Programs and courses are subject to change without notice. Find out more about BCIT course cancellations.