Skip to main content
International Fees

International fees are typically three times the amount of domestic fees. Exact cost will be calculated upon completion of registration.

Course details

​When applying for any type of on- air position in broadcast you will be expected to provide a 3-5 minute sequential and professional demo that simulates your on-air sound. Importantly, the demo serves as your first impression with any radio station management personnel who are looking to hire on-air talent. Alternatively, the demo can introduce you to potential employers who are building talent banks for their respective broadcast outlets. In this course you will learn how to craft a unique, professional and personal sounding demo that reflects the type of radio station and on-air position you are applying for. This course will also demonstrate the various steps required when submitting the completed demo to potential employers and how to follow up with potential employers.

Prerequisite(s)

  • No prerequisites are required for this course.

Credits

3.0

Not offered this term
This course is not offered this term. Please check back next term or subscribe to receive notifications of future course offerings and other opportunities to learn more about this course and related programs.

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Craft a professional and personal sounding demo that reflects the type of radio station and on-air position for which you are applying
  • Identify the importance of selling the radio station forward
  • Appreciate how to hook the listener, content choices, and how not to sound "inside"
  • Identify how to direct the listener to the radio station's social media sites and web page, content and word choices, contest giveaways, mic and breathing techniques
  • Include business applications into a demo to increase advertising and profit opportunities to enhance employment opportunities

Effective as of Spring/Summer 2020

Related Programs

Art of the Demo (BCST 1020) is offered as a part of the following programs:

School of Business + Media

  1. Radio Arts and Entertainment
    Associate Certificate Part-time

Contact Us

If you have a question or comment about this course, please complete and submit the form below.

  • Privacy Notice: The information you provide will be used to respond to your request for BCIT program information and is collected under Section 26(c) of the Freedom of Information and Protection of Privacy Act (FIPPA). For more information about BCIT’s privacy practices contact: Associate Director, Privacy, Information Access & Policy Management, British Columbia Institute of Technology, 3700 Willingdon Ave. Burnaby, BC V5G 3H2, email: privacy@bcit.ca.
  • This field is for validation purposes and should be left unchanged.

Subscribe

Interested in being notified about future offerings of Art of the Demo (BCST 1020)? If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.

  • Privacy Notice: The information you provide will be used to respond your request for BCIT course information and is collected under Section 26(c) of the Freedom of Information and Protection of Privacy Act (FIPPA). For more information about BCIT’s privacy practices contact: Associate Director, Privacy, Information Access & Policy Management, British Columbia Institute of Technology, 3700 Willingdon Ave. Burnaby, BC V5A 3H2, email: privacy@bcit.ca.