A special package of courses for those who wish to fast-track a career in the area of Event Planning & Marketing or for those who have academic credentials such as degrees or diplomas in non-marketing areas and wish to gain additional certification as well as job related skills in this field.
Event Planning & Marketing is becoming a much more sophisticated discipline as corporations recognize the need to integrate events into the traditional marketing mix. It is currently a multi-billion dollar industry in North America.
This program will be of interest to individuals seeking enhanced knowledge and training in this specialized new and growing field. In addition, anyone seeking employment in the many facets of the industry; corporate and shopping centre marketing departments, advertising agencies, charitable organizations, community relations departments, sport, community events, entertainment, attractions, and the arts, will also be attracted to the program. Furthermore, the program will appeal to individuals responsible for event marketing activities within their job and looking to expand their knowledge in the field.
Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.
Simonetta Mezzomo, Program Assistant
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