Part-time Associate Certificate 630wacert

Customer Relationship Marketing

A special package of courses for those who wish to fast-track a career in the area of Customer Relationship Marketing or for those who have academic credentials such as degrees or diplomas in non-marketing areas and wish to gain additional certification as well as job related skills in this field.

The impact of technology on customer service, as on business, is huge. Technology has made it possible for interaction with customers to be individualized and reduced to one-on-one a mass basis. This has made becoming a global player possible for even the smallest business. It has also radically changed the dynamics of customer service, possibly even more than it has changed most other business disciplines. Customer service is an international phenomenon. It moves across borders and around the world with the greatest of ease. In general it would seem that North America is particularly conscious of customer service, with Europe going through the awakening in this discipline which the Americans went through some years ago. The rest of the world is generally catching up.

Program Entry

About Part-time Studies

Take a single course, or work towards a credential — all at a pace that's right for you.

Part-time courses are offered in a variety of scheduling formats, including at night or on weekends, flexible day time delivery, or you can opt for distance or online learning. If you meet the prerequisites and there's space available, you can register for a course immediately. Courses are offered in each of three terms: Fall (September), Winter (January) and Spring/Summer (April).

To apply to a Part-time Studies program and earn your credential, you simply need to complete a Part-time Program Declaration Request. Applications are processed throughout the year.

To be successful in BCIT's fast paced applied learning environment, it is strongly recommended that students have English proficiency in all four language skills: reading, writing, speaking, and listening. Two years of education in English in an English-speaking country and English 12 are strongly recommended for success. For information on English equivalencies, testing and upgrading options, visit:

Application processing

Ongoing throughout the year.

Program declaration

Effective January 7th, 2016, Program Declaration requests must be completed online. A declaration fee will be assessed at the time of the request. BCIT will no longer accept paper Program Declaration requests starting January 7th, 2016. Students who submitted paper declaration requests prior to January 7th, 2016 are not required to pay the fee.

Declaring your Part-time Studies program ensures that BCIT is aware of your intent to complete a program as it is currently outlined. BCIT continuously reviews programs and implements changes based on industry and market trends. Program Declaration guarantees that credit for courses which are a part of your program will be honoured despite program requirement changes.

Program Declaration also provides the opportunity to apply for transfer credit.

It is not necessary to declare prior to registering in most part-time studies courses. It is a good idea to complete one or two courses before submitting your program declaration. Check your program's Entry page for specific requirements.

Upon approval, a program plan will be sent to you confirming your program of study.

Declare Now

Please allow approximately 8 weeks for processing.

Scheduled intakes

Ongoing Part-time Studies intakes: January, April and September

Costs & Supplies

Tuition fees

Please see the Part-time Studies Fees page for information on tuition fees and refunds.

Financial assistance

Financial assistance may be available for this program. For more information, please contact Student Financial Aid and Awards.

Courses

Program matrix

Check current availability of courses for this program.

1. Required Courses: Credits
  COMM 1260 Designing and Writing Online Help 3.0
  MKTG 1102 Essentials of Marketing 3.0
  MKTG 1112 Customer Relations 3.0
  MKTG 2205 Marketing of Services 3.0
  MKTG 3113 Customer Relationship Management 3.0
 
2. Complete 9.0 credits from the following list of electives: Credits
  MKTG 1218 Inside Sales 3.0
  MKTG 1323 Effective Public Speaking 3.0
  MKTG 1352 Digital Marketing 3.0
  MKTG 1550 Social Media for Business 3.0
  MKTG 1554 Fundamentals of Branding 3.0
  MKTG 2225 Project Management in Marketing 4.0
  MKTG 2438 Digital and Direct Marketing 3.0
  MKTG 3406 Brand Innovation and Development 3.0
  MKTG 3554 Digital Branding 3.0
 
Total Credits: 24.0

Check current availability of courses for this program.

Transfer credit

Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.

Program Details

Program location

Burnaby Campus
3700 Willingdon Avenue
Burnaby, BC

Downtown Campus
555 Seymour Street
Vancouver, BC

Many courses are also offered through distance and online learning.

Graduating & Jobs

Apply for graduation

Upon successful completion of all program requirements, complete an Application for BCIT Credential [PDF] and submit to Student Information and Enrolment Services.

Allow approximately six to eight weeks for processing.

All financial obligations to the Institute must be met prior to issuance of any credential.

Contact Us

Christina Hagberg
Part-time Studies Program Assistant - Marketing Management
604-412-7675 | Christina_Hagberg@bcit.ca

Stacy Laviolette
Part-time Studies Coordinator - Marketing Management
604-412-7608 | Stacy_Laviolette@bcit.ca

Contact a Part-time Studies Program Advisor with the BCIT program name in the subject line if you have a question about:
  • Course selection and program planning
  • Declaring your program
  • Making changes to your approved program plan
  • Applying for transfer credit and advanced placement
  • Laddering options
  • Job placement and graduate outcomes
  • Student life

Questions or comments?

Please ensure you have reviewed the detailed information on this site, using the navigation to the right, before submitting the form below.

As well, if you meet any of the following criteria, please follow the links for more information, instead of sending the form:

The personal information on this form is collected under the authority of the College and Institute Act (RSBC 1996, Ch.52). BCIT will use this information to communicate with you regarding relevant BCIT programs, courses and services. This information is only used by authorized BCIT staff. Email communication sent to and from BCIT is routed through the United States of America. If you have any questions about BCIT's collection and use of this information, please contact BCIT’s manager of Freedom of Information and Protection of Privacy.

Subscribe

Sign up to receive updates, invitations to events, and information about BCIT and your program.

We promise not to spam you, we won’t share your personal information, and you can unsubscribe at any time.

The personal information on this form is collected under the authority of the College and Institute Act (RSBC 1996, Ch.52). BCIT will use this information to communicate with you regarding relevant BCIT programs, courses and services. This information is only used by authorized BCIT staff. Email communication sent to and from BCIT is routed through the United States of America. If you have any questions about BCIT's collection and use of this information, please contact BCIT’s manager of Freedom of Information and Protection of Privacy.

How To Apply

Subscribe

Contact Us

Information Sessions

Attend an upcoming information session for this program:

Payment Changes At BCIT

We've changed the way we accept payments.

Find out more

Search Programs