Marketing Management
MKTG 1102 - Essentials of Marketing

Designed to provide the student with an overview of the marketing concept and how it can be applied to any type of organization or service. Includes the controllable and uncontrollable elements of marketing, strategic planning, market characteristics, marketing research techniques, market segmentation, and target market selection. (3 Credits)

Winter 2012

Jan 09-Apr 02	13 Weeks	$458.97	CRN: 10001
Jan 09-Apr 02	Mon	17:30-20:30	DTC 860
Instructor: Joseph Cuzzetto
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 10-Apr 03	13 Weeks	$458.97	CRN: 10003
Jan 10-Apr 03	Tue	17:30-20:30	DTC 870
Instructor: Michael Coates
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 10-Apr 03	13 Weeks	$458.97	CRN: 46421
Jan 10-Apr 03			NET
Instructor: David Chapin
Note: Students must submit an e-mail address at the time of registration. To be successful in our online courses, plan to spend 7-10 hours per course each week on your studies, starting Week 1. Our courses are paced and highly interactive with participation requirements weekly. Frequent contributions to asynchronous (not real time) online discussions is required to achieve a passing final grade.
Note: Internet delivery format.
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].
Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.

Jan 10-Apr 03	13 Weeks	$458.97	CRN: 78616
Jan 10-Apr 03	Tue	18:30-21:30	BBY NE1 406
Instructor: Douglas White
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 11-Apr 04	13 Weeks	$458.97	CRN: 10004
Jan 11-Apr 04	Wed	18:30-21:30	BBY SW5 2875
Instructor: Margaret Vicic
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 11-Apr 04	13 Weeks	$458.97	CRN: 10012
Jan 11-Apr 04	Wed	17:30-20:30	DTC 810
Instructor: Joseph Cuzzetto
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 11-Apr 04	13 Weeks	$458.97	CRN: 79370
Jan 11-Apr 04	Wed	08:30-11:30	DTC
Instructor: Natasha Mrkic
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 12-Apr 05	13 Weeks	$458.97	CRN: 10005
Jan 12-Apr 05	Thu	18:30-21:30	BBY SW1 3150
Instructor: Margaret Vicic
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 12-Apr 05	13 Weeks	$458.97	CRN: 10011
Jan 12-Apr 05	Thu	17:30-20:30	DTC 870
Instructor: Joseph Cuzzetto
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Jan 21-Feb 25	6 Weeks	$458.97	CRN: 10006
Jan 21-Feb 25	Sat	08:30-16:00	BBY SE6 112
Instructor: Donna Serviss
Note: This course is in progress. For more information on the availability of this course, please contact the appropriate Program Assistant [PDF].

Mar 03-Apr 07	6 Weeks	$458.97	CRN: 79369
Mar 03-Apr 07	Sat	08:30-16:00	DTC 850
Instructor: Donna Serviss

Spring/Summer 2012

Apr 10-Jul 03	13 Weeks	$458.97	CRN: 20345
Apr 10-Jul 03	Tue	18:30-21:30	BBY NE1 401

Apr 10-Jul 03	13 Weeks	$458.97	CRN: 20358
Apr 10-Jul 03	Tue	17:30-20:30	DTC 381

Apr 11-Jul 04	13 Weeks	$458.97	CRN: 50942
Apr 11-Jul 04	Wed	17:30-20:30	DTC 870

Apr 11-Jul 11	13 Weeks	$458.97	CRN: 61262
Apr 11-Jul 11	Wed	17:30-20:30	DTC
Note: No class on May 2.

Apr 12-Jul 05	13 Weeks	$458.97	CRN: 20360
Apr 12-Jul 05	Thu	18:30-21:30	BBY SE6 114

Apr 14-May 26	6 Weeks	$458.97	CRN: 20362
Apr 14-May 26	Sat	08:30-16:00	BBY SE6 112

Apr 14-May 26	6 Weeks	$458.97	CRN: 61258
Apr 14-May 26	Sat	08:30-16:30	DTC 480
Note: No class on May 19.

Apr 16-Jul 16	13 Weeks	$458.97	CRN: 50107
Apr 16-Jul 16			NET
Note: Students must submit email address when registering. To be successful in our online courses, plan to spend 7-10 hours per course each week on your studies, starting Week 1. Our courses are paced and highly interactive with participation requirements weekly. Frequent contributions to asynchronous (not real time) online discussions is required to achieve a passing final grade.
Note: Internet delivery format.

Apr 30-May 04	5 Days	$458.97	CRN: 60485
Apr 30-May 04	Mon-Fri	08:45-16:45	DTC 860
Note: NOTE: Weeklong courses are intensive due to the reduced time for independent study between classes. Students are to plan for several hours of study after class on Monday, Tuesday, Wednesday, and Thursday during the course.

May 08-Aug 16	15 Weeks	$458.97	CRN: 59828
May 08-Jun 12	Tue	08:30-11:20	BBY SW3 3615
Jun 19-Aug 16	Tue	08:30-11:20	BBY SE6 208
Note: Students should be aware that this section will be taught along with international students in the IBMS program, and the course may be modified from other sections of PTS study to meet their needs (such as having a longer format and language issues may occur).

Jul 10-Aug 16	6 Weeks	$458.97	CRN: 60535
Jul 10-Aug 16	Tue/Thu	17:30-20:45	DTC 370

Aug 13-Aug 17	5 Days	$458.97	CRN: 61255
Aug 13-Aug 17	Mon-Fri	08:30-16:30	BBY

Aug 13-Aug 17	5 Days	$458.97	CRN: 61270
Aug 13-Aug 17	Mon-Fri	08:30-16:30	BBY