Examines the evolution, function and direction of tourism as applied in BC, using group discussions, case histories and lecture formats. Topics include historical influences on tourism, basic components of community tourism, tourism terminology, psychology of travel, tourism event legacies, and destination determination.
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Upon successful completion of this course, the student should be able to:
Describe geographical tourism regions in British Columbia, including the basic character, and natural and built attractions.
Describe and discuss tourism trends as applicable to North America and globally.
Explain specific concepts applicable to the tourism sectors, including commonly used tourism terminology.
Explain basic tourist motivations, behaviours and patterns in travel decision-making.
Identify existing and emerging products and services.
Explain the role, responsibility and objectives of authoritative organizations in tourism development and marketing.
Identify and discuss types of products and services offered in BC/Canada/North America and in the following sectors:
Food and Beverage Services
Recreation and Entertainment
Discuss past and contemporary issues that impact tourism development, with a view to encouraging responsible and sustainable initiatives.
Effective as of Winter 2011
TOUR 1260 is offered as a part of the following programs:
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