The goal of this course is to provide candidates with the necessary skills and tools in using the Internet to effectively accomplish the goals of the contemporary business organization and to benefit from the vast and growing resources provided by and available over the Internet. The course is a component of the Information Technology Management option in the Bachelor of Technology program in Technology Management. This course is associated conceptually with the content and material in TMGT 7123, Technology Information Systems. It is also useful to associate some aspects of the course to TMGT 7154, Trends in New and Emerging Technologies.
This course forms part of the Bachelor of Technology in TECHNOLOGY MANAGEMENT degree program. You may proceed to register for this course online, or by contacting Student Information and Enrollment Services (SIES) at 604-434-1610 or 1-866-434-1610 Toll-Free (Canada and US only). Instructions for course readings (including purchasing instructions if applicable) will be released at the discretion of your instructor via email or on The Learning Hub, and/or in class.
Important course information will be sent to you prior to your course start
date. Check your myBCIT email account to
access this information.
This course offering is in progress. Please check back next term or subscribe to receive email updates.
Upon successful completion of this course, the student will be able to
Demonstrate and apply knowledge of Internet technologies that are relevant to operational, marketing and business issues in today’s organization.
Define the terminology, capabilities and extent of Internet resources.
Apply the tools, techniques and search engines of the Internet to accomplish business information acquisition goals.
Demonstrate the tactical and strategic importance of net resources both within and outside the organization through application and analysis of market research exercises, submission assignments and case studies.
Identify the business, legal operational and security issues associated with Web development and use.
Apply internet resources and technologies to improve the organization’s effectiveness by accelerating responsiveness, accuracy and completeness to issues and business questions.
Differentiate between the advantages and disadvantages of different types of social media and search strategies.
Understand upcoming web technologies and their potential impact to the organization.
Effective as of Spring/Summer 2016
TMGT 7153 is offered as a part of the following programs:
Interested in being notified about future offerings of TMGT 7153 - Tactical and Strategic Business Use of the Internet?
If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.