Every company that leverages a website, blog, video channel, podcast, email newsletter, and/or social media needs effective and efficient content planning. By learning a multi-step, iterative, content planning process, students build new digital skills that can be applied in real world contexts. Content planning saves time, creates more professional content, enhances brand consistency, and assists in building relationships with customers. The focus of this course will be to provide the student with content planning strategies and content creation techniques to fuel the digital marketing efforts of any organization.
$625.66 - $634.23 See individual course offerings below for actual costs.
Below is one offering of this course for the Fall 2019 term.
Mon Sep 09 - Mon Dec 02 12 Weeks
|Sep 09 - Dec 02||Mon||17:30 - 21:30||DTC Rm. 840|
This course offering is in progress and full. Please check this page for other currently available offerings or subscribe to receive email updates.
In Progress and Full
Below is one offering of this course for the Winter 2020 term.
Mon Jan 06 - Mon Mar 30 12 Weeks
|Jan 06 - Mar 30||Mon||18:00 - 21:00||BBY|
TBD – see Learning Outcomes in the interim
A portion of seats are temporarily held for domestic students until Thu, Nov 14 at 9:00 am (PST). International students: this may impact your ability to register. Learn why.}
13 seats available as of Nov 14, 2019 3:19 am (PST). These seats are currently reserved for domestic students only. Availability may change at any time.
Upon successful completion of this course, the student will be able to:
Effective as of Winter 2019
MKTG 2352 is offered as a part of the following programs:
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