Examines the planning stages involved in starting a new business including market, financial and legal responsibility requirements. Major emphasis is on the initial analysis of business viability prior to the preparation of a business plan. This course will be helpful for anyone wishing to start their own business.
$498.61 - $499.16 See individual course offerings below for actual costs.
Due to the intensive and interactive nature of this course, students are required to attend all classes. Classes will run October 19-21 and October 26-28 with the following class times: Fridays 17:30 – 20:30 and Saturdays and Sundays 0900 – 1700.
This section is only available for registration starting Wed, May 30 at 9:00 am (PDT)
Upon successful completion of this course, the student will be able to:
Understand the importance of analyzing ideas before starting a business.
Assess whether a new venture opportunity has sufficient potential market demand, product/service provision capacity, management skills, and financial commitment to represent a valid business opportunity.
Identify and apply the distinctive research required to successfully complete a business plan.
Discuss the types of information needed to evaluate competition.
Explain the common legal forms of organization used by businesses.
Define and select the most realistic form(s) of financing for a business.
Effective as of Spring/Summer 2018
MKTG 1324 is offered as a part of the following programs:
Business Plan, Business Reality: Starting and Managing Your Own Business in Canada (4th Edition)
James R Skinner
Image not available
Ebook Business Plan To Business Reality Digital Option (180 Days)
No information on books is currently available for Fall 2018 offerings of this course.
Interested in being notified about future offerings of MKTG 1324 - Small Business Development?
If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.