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MKTG 1219 - Professional Sales Skills

Marketing Management Part-time Studies Course

School of Business

Course Details

This course provides the fundamental skills, tools and processes of professional selling. The focus is on “relationship” and “need-satisfaction” selling in a business-to-business environment. Through experiential exercises, practical applications and discussions students develop, deliver and evaluate a wide range of selling methods and presentations. This course is ideal for people in business who want to enhance their selling skills, people new to a sales role, and salespeople at any level who do not have formal training in the field. To be successful in this course, students must be able to communicate well in English.

Credits

3.0

Cost

$493.75 - $499.46 See individual course offerings below for actual costs.

Winter 2018

Below are three offerings of this course for the Winter 2018 term.

CRN 10037

Mon Jan 08 - Mon Apr 09 12 Weeks

Class Meeting Times

Dates Days Times Locations
Jan 08 - Apr 09 Mon 17:30 - 20:30 DTC Rm. 481

Instructor

Ray Peterson

Course Outline

Cost

$493.75

Notes

  1. No class February 12 (Family Day) and April 2 (Easter Monday) due to stat holidays

This course offering is in progress. Please check this page for other currently available offerings or subscribe to receive email updates.

In Progress

CRN 46010

Mon Jan 08 - Sat Mar 31 12 Weeks

Class Meeting Times

Dates Days Times Locations
Jan 08 - Mar 31 Online

Instructor

Rebecca Fry

Course Outline

Cost

$493.75

Notes

  1. Internet delivery format.
  2. Students are allowed to register up until the end of the first week without approval. ***This is not a self-paced course. There will be specific timelines for assignments and exams.*** Course content, kind and quality of assignments and general standards for this online course are the same as classroom courses. To be successful in our online courses, plan to spend 7-10 hours per course each week on your studies, starting Week 1. Our courses are paced and highly interactive with participation requirements weekly. Frequent contributions to asynchronous (not real time) online discussions are required to achieve a passing final grade. You must have an email address and access to a computer capable of downloading basic documents. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.

This course offering is in progress. Please check this page for other currently available offerings or subscribe to receive email updates.

In Progress

CRN 10039

Tue Jan 09 - Tue Mar 27 12 Weeks

Class Meeting Times

Dates Days Times Locations
Jan 09 - Mar 27 Tue 18:30 - 21:30 BBY SE12 Rm. 313

Instructor

Alex Sim

Course Outline

Cost

$499.46

This course offering is in progress. Please check this page for other currently available offerings or subscribe to receive email updates.

In Progress

Spring/Summer 2018

Below are three offerings of this course for the Spring/Summer 2018 term.

CRN 50809

Mon Apr 09 - Sat Jun 30 12 Weeks

Class Meeting Times

Dates Days Times Locations
Apr 09 - Jun 30 Online

Instructor

Rebecca Fry

Course Outline

TBD – see Learning Outcomes in the interim

Cost

$493.75

Notes

  1. Internet delivery format.
  2. Students are allowed to register up until the end of the first week without approval. ***This is not a self-paced course. There will be specific timelines for assignments and exams.*** Course content, kind and quality of assignments and general standards for this online course are the same as classroom courses. To be successful in our online courses, plan to spend 7-10 hours per course each week on your studies, starting Week 1. Our courses are paced and highly interactive with participation requirements weekly. Frequent contributions to asynchronous (not real time) online discussions are required to achieve a passing final grade. You must have an email address and access to a computer capable of downloading basic documents. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.

CRN 20327

Wed Apr 11 - Wed Jun 27 12 Weeks

Class Meeting Times

Dates Days Times Locations
Apr 11 - Jun 27 Wed 17:30 - 20:30 DTC Rm. 682

Instructor

Alex Sim

Course Outline

TBD – see Learning Outcomes in the interim

Cost

$493.75

CRN 60442

Thu Jun 07 - Tue Jul 17 6 Weeks

Class Meeting Times

Dates Days Times Locations
Jun 07 - Jul 17 Tue/Thu 09:30 - 12:20 BBY NE01 Rm. 320

Instructor

Alex Sim

Course Outline

TBD – see Learning Outcomes in the interim

Cost

$499.46

Notes

  1. Please be advised that this section will be taught along with the international students enrolled in the Business Management Studies (BMS) program.

Learning Outcomes

Upon successful completion, the student will be able to:

  • Explain the role of personal selling in a business-to-business environment.
  • Describe the characteristics, knowledge and skills necessary to be a successful salesperson.
  • Explain the steps in the sales process, and apply effective methods involved with each step.
  • Develop a persuasive sales presentation.
  • Deliver a persuasive sales presentation.
  • Evaluate a sales presentation.
  • Develop strategies for dealing with ethical challenges in a variety of sales contexts.

Effective as of Fall 2016

Related Programs

MKTG 1219 is offered as a part of the following programs:

School of Business

  1. Business Administration (Marketing Option)
    Part-time   Diploma
  2. Digital Design and Development
    Full-time   Diploma
  3. Graphic Communications Technology Management
    Full-time   Diploma
  4. Marketing Management (Marketing Communications Option)
    Part-time   Certificate
  5. Marketing Management (Professional Sales Option)
    Part-time   Certificate
  6. Marketing Management (Tourism Management Option)
    Part-time   Certificate
  7. Marketing Management - Entrepreneurship
    Part-time   Associate Certificate
  8. Marketing Management - Sales Skills
    Part-time   Associate Certificate
  9. Marketing Management - Tourism Management
    Part-time   Associate Certificate

Books & Supplies

The BCIT bookstore carries textbooks, general reference books, software, and stationery. Please visit bcit.ca/bookstore for more information.

Winter 2018

Books for Winter 2018 offerings of this course are available in the following BCIT online bookstores. Please choose the bookstore appropriate for the offering you are considering.

BCIT Downtown Campus Bookstore

If you are taking this course at the BCIT Downtown Campus (DTC), please purchase books for this course at the BCIT Downtown Campus Bookstore.

Image not available
Abc's Of Relationship Selling (6Th Canadian Ed)
Author Futrell
Publisher Mcg/Cn
Copyright 2016
Binding Paperback
ISBN 978-1-25925-618-9
Price $130.95
Required

BCIT Distance & Online Learning Bookstore

If you are taking this course through either Distance Education or Online Learning, please purchase books for this course at the BCIT Distance & Online Learning Bookstore.

Image not available
Abc's Of Relationship Selling (6Th Canadian Ed)
Author Futrell
Publisher Mcg/Cn
Copyright 2016
Binding Paperback
ISBN 978-1-25925-618-9
Price $130.95
Required

BCIT Burnaby Bookstore

If you are taking this course, but are not taking it through either Distance Education or Online Learning, nor at the BCIT Downtown Campus (DTC), please purchase books for this course at the BCIT Burnaby Bookstore.

Image not available
Abc's Of Relationship Selling (6Th Canadian Ed)
Author Futrell
Publisher Mcg/Cn
Copyright 2016
Binding Paperback
ISBN 978-1-25925-618-9
Price $130.95
Required

Spring/Summer 2018

No information on books is currently available for Spring/Summer 2018 offerings of this course.

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