An overview of the retail environment, starting with global trends and narrowing the focus to North American issues and ultimately examining the most important issues facing British Columbia and Vancouver retail sectors. Topics include: retail operations, logistics, buying, merchandising, human resources, customer relations and marketing.
Below is one offering of this course for the Winter 2018 term.
Thu Feb 01 - Thu Apr 19 12 Weeks
|Feb 01 - Apr 19||Thu||17:30 - 20:30||DTC|
This course offering has been cancelled. Please check back next term or subscribe to receive email updates.
Upon successful completion of the course, the student will be able to:
Effective as of Fall 2016
MKTG 1140 is offered as a part of the following programs:
The BCIT bookstore carries textbooks, general reference books, software, and stationery. Please visit bcit.ca/bookstore for more information.
Books for Winter 2018 offerings of this course are available in the following BCIT online bookstores. Please choose the bookstore appropriate for the offering you are considering.
If you are taking this course at the BCIT Downtown Campus (DTC), please purchase books for this course at the BCIT Downtown Campus Bookstore.
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