Examines the full breadth of sports marketing and sponsorship, its use in the marketing plans of corporations and its function inside amateur and professional sport. This project based course will appeal to sports administrators and event organizers as well as promotion, community relations and marketing personnel who address sports marketing in their occupation.
Below is one offering of this course for the Fall 2020 term.
Wed Sep 23 - Wed Dec 16 12 Weeks
|Sep 23 - Dec 16||Wed||17:30 - 20:30||DTC Online Delivery|
TBD – see Learning Outcomes in the interim
This course offering is in progress. Please check back next term or subscribe to receive email updates.
Upon successful completion, the student will be able to:
Effective as of Fall 2003
MKTG 1119 is offered as a part of the following programs:
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