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MDIA 1100 - Introduction to Media Techniques for Business

Media Communications Part-time Studies Course

School of Business

Course Details

Explore fundamental issues in creating and implementing a variety of visual/audio-visual communication projects. Study a practical perspective on pre-press production/printing, desktop publishing, commercial applications of photography and photographic imaging, video production, and communication tools used today. You will cover needs assessment, target audience identification and have an understanding of media integration.

Credits

3.0

This course isn't currently offered through BCIT Part-time Studies. Please check back next term, subscribe to receive email updates or contact us with your comments or questions.

Learning Outcomes

After this course the student:

  • Knows how to assess the needs of an audience.
  • Understands how to prepare various media projects.
  • Is able to understand good planning of media projects..
  • Has an understanding of creating basic media releases through the use of photographic imaging and video.
  • Knows how to use media effectively for various projects.
  • Knows how to adapt writing for a variety of media.

Effective as of Fall 2003

Related Programs

MDIA 1100 is offered as a part of the following programs:

School of Business

  1. Broadcast and Media Communications - Television
    Part-time   Certificate

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The personal information on this form is collected under the authority of the College and Institute Act (RSBC 1996, Ch.52). BCIT will use this information to communicate with you regarding relevant BCIT programs, courses and services. This information is only used by authorized BCIT staff. Email communication sent to and from BCIT is routed through the United States of America. If you have any questions about BCIT's collection and use of this information, please contact BCIT’s manager of Information Access and Privacy.

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