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BUSA 3495 - Customer Relationship Management

Business Administration Part-time Studies Course

School of Business

Course Details

Positioned as the capstone course in the E Commerce Programs , this course integrates key Strategic Management concepts with the contemporary E Commerce elements of Social/Mobile Commerce, Customer Relationship Management , Customer Profiling , Marketing , Intellectual Property Law/Regulations, Security and other general Web applications. Using real world contemporary case studies to apply and develop specific strategies for general E business application , the course will develop key success factors and ongoing adaptive approaches to accelerated environmental change in a fast moving global economy.

Prerequisite(s)

BUSA 3455

Credits

3.0

Cost

$494.09

Winter 2020

Below is one offering of this course for the Winter 2020 term.

CRN 87204

Tue Jan 07 - Sat Mar 28 12 Weeks

Class Meeting Times

Dates Days Times Locations
Jan 07 - Mar 28 Online

Instructor

TBD

Course Outline

TBD

Cost

$494.09

Notes

  1. Internet delivery format.
  2. Students must submit e-mail address when registering. To be successful in our online courses, plan to spend 7-10 hours per course each week on your studies, starting Week 1. Our courses are paced and highly interactive with participation requirements weekly. This online course is NOT self-paced. You must have an e-mail address and access to a computer capable of downloading basic documents. You are not required to be online at a specific time of the day; however you are required to submit all assignments on their due dates. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.
  3. Important course information will be sent to you prior to your course start date. Check your myBCIT email account to access this information.

Programs and courses are subject to change without notice.

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English Language Proficiency

BCIT's Part-time Studies English Language Proficiency Standard is English 12 (or equivalency). Students who do not meet this requirement should upgrade their English skills prior to any future registration.

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Registration News

Registration is now open for the Winter 2020 term.

Classroom Locations

Classroom locations are subject to last minute changes. Please check the Part-time Studies Classroom Locations listing at www.bcit.ca/rooms on the first day of any course you are registered for.

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