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BCST 1005 - The Music Business: Career Incubator

Broadcast Communications Part-time Studies Course

School of Business

Course Details

This course builds on the knowledge and skills you gained about the music business through the prerequisite BCST 1002 and BCST 1003 courses. You will work towards focused measurable goals to move your career forward each week. The curriculum harnesses a collaborative class environment that will collectively push and inspire your career advancement. You will utilize social media calendars and implement content marketing strategies, while increasing your understanding of techniques to reach the growing market of millennials. You will use fundraising platforms in class to develop your skill set in increasing your own income generation. Music industry guests will be brought in for further networking and discussion.

Prerequisite(s)

BCST 1002 and/or BCST 1003.

Credits

3.0

This course isn't currently offered through BCIT Part-time Studies. Please check back next term, subscribe to receive email updates or contact us with your comments or questions.

Learning Outcomes

Upon successful completion, the student will be able to:

  • Establish a defined career path and multi-year plan
  • Demonstrate how to market to millennials
  • Build an audience and a core fan base
  • Fill out applications for FACTOR
  • Maximize economies of scale in building a career
  • Manage a crowdfunding campaign
  • Submit a grant application for funding
  • Prepare a social media calendar for audience engagement
  • Negotiate performance contracts
  • Analyze social responsibility opportunities
  • Identify and engage key stakeholders to advance a career

Effective as of Fall 2016

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The personal information on this form is collected under the authority of the College and Institute Act (RSBC 1996, Ch.52). BCIT will use this information to communicate with you regarding relevant BCIT programs, courses and services. This information is only used by authorized BCIT staff. Email communication sent to and from BCIT is routed through the United States of America. If you have any questions about BCIT's collection and use of this information, please contact BCIT’s manager of Information Access and Privacy.

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