Overview
Delivery mode: Online
- This program will be delivered online during COVID-19.
- Your education is our priority and we will continue to deliver the applied instruction, collaborative experience, and industry connections that you expect from BCIT.
Does your company really need a blog, Instagram, Facebook, YouTube, and Twitter account in order to meet its business objectives? The Social Media and Digital Marketing statement of completion provides you with the fundamental skills needed to assess your company’s needs and remain competitive in your industry. By using hands-on experience, this set of courses teaches you how to plan, execute, monitor, control, and close an innovative online marketing campaign.
You’ll learn the strategy and tactics involved in a digital marketing campaign through courses that examine web analytics, digital branding, WordPress-specific blogging, online advertising, social media, SEO, and more.
This program is designed by working industry professionals to give you the skills and knowledge you need for marketing success.
About the program
- Just 6 courses to your statement of completion
- Can be completed entirely online or with on-campus courses
- Perfect for small business owners or marketing professionals looking for career development
Find out more about how BCIT helps you reach your career goals at the Program Details.
Who should complete the Social Media and Digital Marketing Statement of Completion?
This program might be right for you if:
- You’re looking to explore marketing to find whether you’d like to pursue it as a career
- You’re an entrepreneur, small business owner, or professional hoping to improve your online marketing
- You have a basic familiarity with computers and the internet
What grads can do
With the intense focus on real-world abilities today’s marketing professionals need, this program gives you the essential skills for a variety of career opportunities. By earning your statement of completion, not only will you build salable skills for careers in marketing and communications, you’ll also prepare yourself for further educational and professional achievement—you’ll be able to transfer your course credits toward a variety of diploma programs within the Marketing Management department for better job opportunities.
Find out more about what your future could hold at the Graduating and Jobs page.
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Entrance Requirements
About Part-time Studies
Take a single course, or work towards a credential — all at a pace that’s right for you.
Part-time courses are offered in a variety of scheduling formats, including at night or on weekends, flexible day time delivery, or you can opt for distance or online learning. If you meet the prerequisites and there’s space available, you can register for a course immediately. Courses are offered in each of three terms: Fall (September), Winter (January) and Spring/Summer (April).
Applicants to the BCIT School of Business are required to have completed two years of full-time study in high school or post-secondary program in English in an English speaking country. If you do not have English 12 and have not studied in an English-speaking country, you will need to demonstrate your skills in reading, writing, speaking, and listening. For information on English equivalencies, testing and upgrading options, visit:
Formal application to the Statement of Completion is not required. Upon successful completion of the courses, email the Program Contact with your full name, student number, and mailing address to be issued a Statement of Completion.
International applicants
This program is not available to international students. View available programs
Scheduled Intakes
Ongoing Part-time Studies intakes: January, April, and September.
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Costs & Supplies
Tuition fees
Please see the Part-time Studies Tuition & Fees page for information on part-time tuition fees.
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Courses
Important updates to Part-time Studies
1) Need to waitlist for a School of Business + Media course? Find out more.
2) English Requirement: Find out more.
With flexible course delivery both in the classroom and online, you can choose the schedule and courses that work best for you. Every course is taught by marketing professionals to give you the most useful, up-to-date information you can apply to your own career from your first day.
Please note: part-time programs and courses are open enrolment and although we make every effort to accommodate demand, course registration cannot be guaranteed in every semester. High demand courses fill quickly and may result in students unable to register for a course that semester. Courses may also be cancelled due to low enrolment.
Program delivery
Course-by-course through classroom and online delivery.
Program matrix
Check current availability of courses for this program.
Required Courses: | Credits | ||
---|---|---|---|
MKTG 1102 | Essentials of Marketing | 3.0 | |
MKTG 1352 | Digital Marketing | 3.0 | |
MKTG 2352 | Content Planning | 4.0 | |
MKTG 3418 | Advertising Design Production | 3.0 | |
Complete 3.0 credits from the following: | Credits | ||
BLAW 3205 | Internet and IT Law | 3.0 | |
COMP 1850 | Introduction to Web Development | 3.0 | |
MKTG 1550 | Social Media for Business | 3.0 | |
Complete 3.0 credits from the following: | Credits | ||
COMM 1260 | Designing and Writing Online Help | 3.0 | |
COMP 1011 | UX/UI Fundamentals | 3.0 | |
MKTG 1552 | Social Media Marketing | 3.0 | |
MKTG 2225 | Project Management in Marketing | 4.0 | |
MKTG 3554 | Digital Branding | 3.0 | |
Total Credits: | 19.0 |
Check current availability of courses for this program.
Transfer credit
Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.
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Program Details
This statement of completion program is designed to give specific online and social media professional development to entrepreneurs, new marketing employees, and small business owners.
Through this series of courses, you’ll learn the core skills needed to create effective online marketing strategy, including the following tactics: email, website, SEO/SEM, mobile, PPC advertising, social media, and content marketing.
Program location
Burnaby Campus
3700 Willingdon Avenue
Burnaby, BC
Downtown Campus
555 Seymour Street
Vancouver, BC
Many courses are also offered through distance and online learning.
Continue your education
Courses in this program may be transferred to other part-time studies programs within the Marketing Management department.
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Graduating & Jobs
Upon earning your Social Media and Digital Marketing statement of completion, you’ll be prepared to apply your training in a variety of marketing and communication positions, whether it’s for a new career or to advance your current job.
Some job opportunities include:
- Social Media Coordinator
- Marketing Assistant
- Online Specialist
- Interactive Marketing Coordinator
- Marketing Copywriter
- eBusiness Coordinator
While you can use your training to help you enter the workforce immediately, you can also use the course credits you earned to accelerate your continued study. By continuing on to earn a diploma from one of the Marketing Management programs, you’ll be bolstering your resume, along with your job skills and earning potential.
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3 Month Option
The BCIT Social Media and Digital Marketing Statement of Completion can now be completed in three months. The course schedule below outlines the specific courses required to complete the program in three months. The majority of the courses are offered at our downtown Vancouver campus, however, some courses may be scheduled in Burnaby and online. If a course is shown twice in the schedule, it is an alternate time to take the course.
Social Media and Digital Marketing – Condensed Schedule | |||
---|---|---|---|
Tues 5:30pm – 8:30pm | MKTG 1552 CRN 60543 | ||
Wed 9:00am – 12:00pm | MKTG 1550 CRN 61271 | ||
Thurs 5:30pm – 8:30pm | MKTG 3418 CRN 65914 | ||
Sat 9:00am – 4:00pm | MKTG 1102 CRN 61258 | ||
Online | MKTG 1352 CRN 66629 MKTG 2352 CRN 66059 |
If you have any questions about the condensed schedule, please contact:
Email: mktgpts@bcit.ca
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Contact Us
If you have questions that you could not find the answer to online, or if you require further assistance, please contact us:
Candace Marrington
Program Assistant – Part-time Studies, Marketing Management
604-432-8723 | Candace_Marrington@bcit.ca
Joe Freeburn
Part-time Studies Coordinator, Marketing Management
604-456-8173 | Joe_Freeburn@bcit.ca
Email: mktgpts@bcit.ca
Contact a Part-time Studies Program Advisor with the BCIT program name in the subject line if you have a question about:
- Course selection and program planning
- Declaring your program
- Making changes to your approved program plan
- Applying for transfer credit and advanced placement
- Laddering options
- Job placement and graduate outcomes
- Student life
Questions or comments?
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Programs and courses are subject to change without notice.