Vida Morkunas

work experience

Vida Morkunas is a senior consultant specializing in technology marketing and management of large web projects. As an accomplished strategist with over twenty years' experience, she has launched and positioned products and technologies in local, international and online markets.

Vida works with public and private organizations and counts BC Hydro, Nike, Electronic Arts, VISA, Future Shop and other major corporations among her clients. Prior to establishing her consulting practice, Vida worked with MacDonald Dettwiler as territory marketing manager in Northern Europe and in South America, and with IBM in sales (As/400 and RS/6000).

Vida teaches marketing, technology management, project management and oversees graduation projects at BCIT.


Vida earned a baccalaureate in music from Collège St Laurent, a Bachelors degree in Economics and Political Science at McGill University, and an MBA from Simon Fraser University.

Vida has completed the Provincial Instructors Diploma program, to further her interests in teaching, curriculum design and assessment. Vida is currently pursuing a PhD in Industrial Marketing in Luleå Technology University in Sweden, and her dissertation examines the impact of blockchain on the relationships between vendors inside a supply chain.

Vida is fluent in English, French, Spanish, German and Lithuanian.


Vida Morkunas authored the textbooks that are currently in use for TMGT 8103, TMGT 7102, and TMGT 7153.


Photography, long distance walking.