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Navigating the Media Landscape BCST 4109

Broadcast Communications Part-time Studies Course

Course details

​The media industry is exponentially growing and changing. In this course you will discover where you may fit in the media industry. This begins with knowing how to navigate the media landscape. You will learn industry basics, the process of making viable media content and how to pitch your project. Human beings are natural born storytellers, it is part of why so many of us are drawn towards media. There are many ways to be a part of the industry that bring these stories to life. You will hear from experts in the field, in order to gain real life know how to navigate your career forward.


  • No prerequisites are required for this course.



Not offered this term
This course is not offered this term through BCIT Part-time Studies. Please check back next term or subscribe to receive email updates.

Learning Outcomes

Upon successful completion of this course, the student will be able to:

  • Effectively workshop and provide feedback to peers/colleagues in media
  • Determine the key points of media history
  • Communicate the cause and effects of modern media
  • Define the jargon and terminology of the media industry
  • Distinguish the fundamental roles within a production
  • Explore funding options available to media creators
  • Assemble a group pitch package
  • Analyze the collaborative process required to bring a project to fruition
  • Plan and pitch a media project
  • Communicate the skill sets and strengths they hope to bring to the industry

Effective as of Winter 2021

Related Programs

Navigating the Media Landscape (BCST 4109) is offered as a part of the following programs:

School of Business + Media

  1. Broadcast and Digital Journalism
    Associate Certificate Part-time
  2. Radio Arts and Entertainment
    Associate Certificate Part-time
  3. Video Production and Editing
    Associate Certificate Part-time


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