Meadowlands Horticultural - Business Consulting Project
|Project Client:||Meadowlands Horticultural
|Project Description:||New Market Study
|Students:||Eric Wong, Anthony Yu & Promil Ho
|BCIT Program:||Business Management|
This project looked at the possible competitors within the market, as well as B2B customers and B2C customers. Secondary research was the primary tool used, through primary research was done when looking at B2B customers.
Successful identification of organic product consumer trends, existing competitors, and existing potential B2B customers allows Meadowlands Horticultural Inc. to fully understand the market it is trying to penetrate.