In the foundation Business Planning course, you will learn to write a business plan step-by-step, so that others will understand your business idea. You will be taught how to to assess franchise and 'business for sale' opportunities. You will learn how to create financial projections for a new or existing business. As part of this course, you will compose an actual business plan for a real business.
The unique Self Employment course puts you in the place of an entrepreneur with a new idea, then shows you how to build the idea into a business. The course covers the basics of starting your own business, from idea assessment to insurance, in a step-by-step manner. At the end of the course, you will be prepared to pursue a detailed checklist of steps to create your own business venture. Taught at the same time as Business Planning, this foundation course gives you a rare learning opportunity to plan a new business from the ground up.
After planning a new venture or business opportunity, the next step in the entrepreneurial cycle is growth. How do companies expand and grow? What options do they have to grow? What are the challenges and opportunities?
The Venture Development and Growth course focuses on the practical skills used in the growth company environment by a manager or entrepreneur. The course concludes by reviewing the challenges faced by a family-owned growth company seeking to expand. As part of this course, you will be asked to prepare a growth strategy for an actual company.
New services and products are the lifeblood of growing companies. Many career opportunities are linked to this development process, and any entrepreneur should be familiar with how new products and services are brought to market.
You will learn these basics - and more - when you take the New Product and Service Development course, where you will prepare a plan to roll-out a new product or service.
You also learn about designing a strategy to enter an international market (in your International Trade course), how to master marketing on the web (in Marketing on the Internet), and how to analyze the financial state of a business (in Managerial Finance).
You'll learn from graduates of the program and other successful entrepreneurs when they visit the classroom as guest speakers.
Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.
In the second year of the program, students focus on their specific fields of marketing expertise in Entrepreneurship. Combined with additional core competencies such as business law, computer applications, marketing research, and marketing planning, BCIT Marketing Management grads have the benefit of a solid general business foundation, layered with an intensive entrepreneur program specialization.
You will be busy during both years of the program. A typical week features at least 25 hours in class, and many hours spent working on assignments and projects outside of the classroom. The intense nature of the learning experience will help you develop the time management and priority-setting skills that successful entrepreneurs possess.
As one of 48 students taking classes together from September to May, you will learn by doing. Each core course contains at least one project that will place you in real-life situations where you must demonstrate your skills.
You may also choose to expand your learning window at BCIT by playing a role in one of the many active campus student organizations, such as Enactus BCIT (formerly SIFE - Students in Free Enterprise) and the BCIT Marketing Association. Entrepreneurship students often play leading roles in these organizations.
Opportunities include everything from starting your own company, to working in the development of new business opportunities within existing companies.
Entrepreneurial skills provide a passport between industries, so your investment in education isn't a one-way ticket to an industry that may be in recession. This diploma is a flexible credential that doesn't pin you into one specialized area of activity.
Graduates of the Entrepreneurship Program are found around the world working in a wide range of industries. They have flexible, well rounded skills they carry with them in careers as managers of companies, as intrepreneurs in large corporations and as owners of their own businesses.
Do you have a degree, diploma, or completed a substantial amount of post-secondary courses? You may qualify for advanced placement into the Marketing Management - Entrepreneurship program. Students that qualify for advanced placement can enter the program in the middle of first year or the beginning of the second year depending on the number of transfer credits received.
Acceptance into advanced placement is dependent on a number of factors including: seat availability, course transfer credits, and the number of applications received. Most applicants are required to complete additional course work before entering their desired program. Early application is strongly recommended.
Entry into the middle of Year 1 (January)
Entry into the start of Year 2 (September)
When applying for advanced placement, you must submit the Course-by-Course Self-Assessment form [PDF] with your online application.
For more information about eligibility requirements and the application process, please download the Marketing Management - Entrepreneurship Advanced Placement Guide [PDF].
School of Business faculty are industry experts that treat teaching as their main mission. You will learn in the classroom directly from these experienced professionals - there are no teaching assistants.
The core courses in the program are taught to Entrepreneurship students by Rick Kroetsch and Brian Giffen, who have over 40 years of combined teaching experience in this field. Both faculty members have received the School of Business Teaching Excellence Award, and regularly work with new and growing ventures as advisors. We also maintain an active advisory committee to keep the program curriculum current with entrepreneurial trends.
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