Entrepreneurship Option Full-time Diploma 630hdiplt


Note: New admission procedures. View summary of changes
The BCIT Entrepreneurship diploma program provides the skills and knowledge necessary to start your own business, build a career in a growing company, or take on an important role in your family's business. You will analyze business operations, explore market demand for new products and services, and evaluate business growth strategies. Graduates are prepared to start their own business or bring an entrepreneurial spirit to an existing company.

BCIT Entrepreneurship students learn to:
  • Write business plans
  • Use selling and negotiation techniques
  • Conduct primary and secondary market research
  • Turn an idea into a business
  • Assess new business ventures

Entrepreneurship Practicum/Internship

Entrepreneurship students participate in a 10 week internship to learn on the job and develop business connections. The practicum/internship provides valuable resume building experience and can even lead to a job offer from the sponsoring company.

Business Consulting Project

Entrepreneurship students undertake a 16 week Business Consulting Project in their final term. Students work in groups of 2-3 and spend one day a week developing a solution to a real business problem for a company. The student teams collect and analyze data, create recommendations, and present their findings to company management.

Entrepreneurship Jobs & Careers

Graduates of the Entrepreneurship diploma program have a strong foundation in finance, marketing, and business planning that can lead to starting a new business or career in a wide variety of industries.

Entry-Level Positions:
  • Business Development Representative
  • Sales Representative
  • Small Business Operator
  • Entrepreneur
Mid-Level Positions:
  • Business Owner
  • Business Development Manager
  • Commercial Lender
  • General Manager

Program Entry

Application processing

Open to applications beginning November 1st (or next business day)

Entrance requirements

Applicants must meet all entrance requirements and will be accepted on a first qualified basis as long as space remains.

Read more about how to meet BCIT’s entrance requirements

Recommended for success

  • Applicants are urged to attend an information session offered throughout the year. These are free of charge and are open to all to attend. Registration is requested, but not required.

  • It is strongly recommended that you assess your fundamental mathematical skills. The Mathematics Self-Diagnostic Test [PDF] is voluntary. If you find these problems difficult, we strongly recommend that you attend OPMT 0199. You should be able to do this exercise in about an hour, after which you should compare your answers with the correct ones supplied. If you scored less than 20 out of 26 correct, you should seriously consider upgrading your mathematical skills.

Advanced Placement

You may be eligible to apply to an advanced level of the program through 1. re-admission or 2. direct entry. The following applies to all advanced placement applicants:

  • Complete applications: you must show proof of completing all requirements (proof of registration is acceptable for advanced placement applicants) to be considered.
  • Competitive entry: if the number of applications exceeds available seats, BCIT will accept those deemed to have the best opportunity for success.
  • Acceptance based on seat availability: confirmation may not be available until approximately one week before the term begins.
  1. Re-admission: Have you completed part of this program at BCIT and want to apply to an advanced level?

    Applications are accepted throughout the year. You must submit the Course-by-Course Self-Assessment form [PDF] with your application.

  2. Direct Entry: Are you new to this program but have completed an equivalent part of it at BCIT or elsewhere and want to apply to an advanced level?

    BCIT accepts complete applications starting:

    • February 1st for level 2 (January start)
    • November 1st for level 3 (September start)

    You must submit the Course-by-Course Self-Assessment form [PDF] and proof of meeting the entrance requirements with your online application. View the Direct Entry sheet [PDF] for details.

Transfer Credit

Do you have credits from another post-secondary school?

Transfer credit may be granted for courses completed at BCIT or another post-secondary institution where the learning outcomes duplicate those of the BCIT course. As per Admission Procedure 5003-PR1, the department reserves the right to determine the granting of credit where appropriate.

Applications will be accepted up to day 14 of the term; an official transcript and a course outline where appropriate must be provided (or be on file with BCIT) to process the request. A maximum of two courses per level are eligible for credit through this process.

Apply to program

The two-year Marketing Management Diploma program shares a common first year of core business subjects. The second year of the program focuses on specific fields of marketing expertise.

Candidates who wish to apply to the Entrepreneurship option must declare this option/specialization at the time of application.

BCIT accepts only complete applications. In order to apply:

  • Include proof of meeting all entrance requirements prior to submission
  • Convert all transcripts and supporting documents to PDF files
  • Have a credit card ready to pay the application fee
Apply Now

You can check the status of your application online at any time using the Student Information System.

Scheduled intakes

September each year.


Within 2 business days of submitting your completed application, BCIT will send a message to your personal e-mail and your myBCIT e-mail address. All correspondence about your application will be posted to your online myCommunication account at my.bcit.ca. We'll send you an email when a new message is posted. It's important to watch for these emails, or regularly check your account online.

You can expect to receive communication concerning the status of your application within 4 weeks.

Costs & Supplies

Tuition fees

Please see the Fees, Payments and Refunds section of the website for information on full-time tuition fees.

Books and supplies

Level 1: $775; Level 2: $500; Level 3: $700; Level 4: $600
(General estimated cost, subject to change)

Financial assistance

Financial assistance may be available for this program. For more information, please contact Student Financial Aid and Awards.


You will develop a set of skills that allow you to be an entrepreneur - a broadly trained business person who can contribute as part of a team or lead a new venture. You will learn a wide range of skills that are tied together by a strong focus on entrepreneurship.

In the foundation Business Planning course, you will learn to write a business plan step-by-step, so that others will understand your business idea. You will be taught how to to assess franchise and 'business for sale' opportunities. You will learn how to create financial projections for a new or existing business. As part of this course, you will compose an actual business plan for a real business.

The unique Self Employment course puts you in the place of an entrepreneur with a new idea, then shows you how to build the idea into a business. The course covers the basics of starting your own business, from idea assessment to insurance, in a step-by-step manner. At the end of the course, you will be prepared to pursue a detailed checklist of steps to create your own business venture. Taught at the same time as Business Planning, this foundation course gives you a rare learning opportunity to plan a new business from the ground up.

After planning a new venture or business opportunity, the next step in the entrepreneurial cycle is growth. How do companies expand and grow? What options do they have to grow? What are the challenges and opportunities?

The Venture Development and Growth course focuses on the practical skills used in the growth company environment by a manager or entrepreneur. The course concludes by reviewing the challenges faced by a family-owned growth company seeking to expand. As part of this course, you will be asked to prepare a growth strategy for an actual company.

New services and products are the lifeblood of growing companies. Many career opportunities are linked to this development process, and any entrepreneur should be familiar with how new products and services are brought to market.

You will learn these basics - and more - when you take the New Product and Service Development course, where you will prepare a plan to roll-out a new product or service.

You also learn about designing a strategy to enter an international market (in your International Trade course), how to master marketing on the web (in Marketing on the Internet), and how to analyze the financial state of a business (in Managerial Finance).

You'll learn from graduates of the program and other successful entrepreneurs when they visit the classroom as guest speakers.

Program matrix

Level 1 (15 weeks)
  BLAW 3100 Business Law 4.0
  BSYS 1000 Business Information Systems 3.0
  COMM 1100 Business Communication 1 3.0
  ECON 2100 Microeconomics 3.0
  MKTG 1102 Essentials of Marketing 3.0
  OPMT 1110 Business Mathematics 4.0
  ORGB 1100 Organizational Behaviour 3.0
Level 2 (20 weeks) Credits
  BSYS 2070 Business Information Systems 2 for MKTG* 2.0
  BUSA 2100 Principles of Management* 2.0
  COMM 2200 Business Communication 2 4.0
  ECON 2200 Macroeconomics 4.0
  FMGT 2152 Accounting for Management 5.5
  MKTG 2202 Introduction to Marketing Communications 4.0
  MKTG 2243 Sales Skills 4.0
  OPMT 1130 Business Statistics 5.5
* denotes a half-term course
Level 3 (15 weeks) Credits
  FMGT 3222 Managerial Finance (MKTG) 4.0
  MKTG 3301 Computer Applications in Marketing 3.0
  MKTG 3306 Business Planning Principles 4.0
  MKTG 3309 Marketing Research 4.0
  MKTG 3334 Advanced Sales and Negotiation 4.0
  MKTG 3345 New Venture Creation 4.0
Level 4 (20 weeks) Credits
  MKTG 3304 International Marketing 2.5
  MKTG 3338 New Product and Service Development 2.5
  MKTG 4401 Business Environment and Strategy 4.0
  MKTG 4407 Venture Development and Growth 2.5
  MKTG 4409 Entrepreneurial Skills Practicum* 6.0
  MKTG 4418 Business Consulting Projects 8.0
  MKTG 4431 Internet Marketing Applications 4.0
  MKTG 4437 Current Issues in Entrepreneurship* 2.0
  OPMT 1170 Project Management 2.5
*denotes a half-term course

Note: Current second year student will complete BLAW 3100 in January 2014 as part of level 4 required courses.

Total Credits: 111.0

Note: This program is completing a curriculum assessment. Some courses may be revised, added or deleted during the academic year.

Transfer credit

Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.

Program Details

Marketing grads make a difference in BC business

BCIT student Will Swanston opened his career options when he enrolled in the Entrepreneurship program. Watch his story below.

In their first year, Marketing Management students concentrate on developing a solid understanding of core business concepts including integrated marketing and communications for global and local markets, computer skills and Internet marketing basics, business communications, technical sales, economics, business math, and accounting practices.

In the second year of the program, students focus on their specific fields of marketing expertise in Entrepreneurship. Combined with additional core competencies such as business law, computer applications, marketing research, and marketing planning, BCIT Marketing Management grads have the benefit of a solid general business foundation, layered with an intensive entrepreneur program specialization.

Program Workload

You will be busy during both years of the program. A typical week features at least 25 hours in class, and many hours spent working on assignments and projects outside of the classroom. The intense nature of the learning experience will help you develop the time management and priority-setting skills that successful entrepreneurs possess.

As one of 48 students taking classes together from September to May, you will learn by doing. Each core course contains at least one project that will place you in real-life situations where you must demonstrate your skills.

  • Lectures provide instruction in the principles of business and are delivered by instructors with real-world experience, teaching applied skills you can actually use when you graduate.
  • In lab sessions with 22 other students, you will be given a chance to practice and master these skills, working directly with School of Business faculty whose priority is helping you learn by doing. You may be called upon to analyze what a one-person company should do to grow. Or you may be asked to convince other classmates to endorse your plan for a large company.
  • Teamwork is a core value in the School of Business, as it is in the business world. You'll work in teams in most of your courses. Team activity will help you get an early start on building the delegation, goal-setting and leadership skills you will need as an entrepreneur.
  • The Set System at BCIT encourages teamwork, as you work in labs with the same group of people for the entire school year. In the words of one graduate, "It was great to travel through the year with the same group of people - you gained a lot of support and developed a close team of people working together toward the same goal". Your set is the start of your entrepreneurial business network, providing a legacy of contacts and support that lasts beyond graduation.
  • Presentations are a big part of classroom life. You will make formal presentations to industry clients in your practicum and project courses. Your lab sessions will often include more informal presentations in groups or by yourself. Practice at presenting your views will build confidence, help you learn to think on your feet, and develop public speaking skills.

You may also choose to expand your learning window at BCIT by playing a role in one of the many active campus student organizations, such as Enactus BCIT (formerly SIFE - Students in Free Enterprise) and the BCIT Marketing Association. Entrepreneurship students often play leading roles in these organizations.

Program length

Two years, full-time


Continuation in the Marketing Management Program Year 2

In order to be eligible to continue into the second year of the marketing management program a student must have successfully completed all required first year courses or equivalencies.

  1. At the end of first year students failing: MKTG 2202, MKTG 2243 and/or any 3 or more courses not in Marketing, will not be allowed to proceed in the program. If students wish to re-enter the program they must complete the outstanding courses and re-apply to the program.

  2. At the end of the first year of the program, students having failed one course not in Marketing may continue in the program. Their program option will be held if the failed course is successfully completed at BCIT, 10 days prior to the next term start up. If they are completing the courses at another institution then the students must provide proof of registration for the outstanding course no later than 60 calendar days prior to the term start date. An official transcript with the final grade must also be submitted before acceptance into the program option is granted.

  3. Students having failed two courses not in Marketing may continue in the program but their program option seat will not be held. If the failed courses are successfully completed at BCIT before term start up, the student can re-apply to their preferred option. If completing the courses at another institution students must provide proof of registration for the outstanding course(s) no later than 60 calendar days prior to the term start date. An official transcript with the final grade(s) must also be submitted before acceptance into the program option is granted.

Students required to reapply for a program option seat in the Marketing Management Program will be competing for a limited number of seats available and are not guaranteed their first option choice.

Program location

Burnaby Campus
3700 Willingdon Avenue
Burnaby, BC

Continue your education

Degree Completion

Marketing Management graduates can obtain transfer credit toward Business degree programs at a number of universities both within and outside the province. As well, graduates may pursue degree completion through BCIT's Bachelor of Business Administration program.

Graduating & Jobs

Entrepreneurial careers are only limited by your outlook. Entrepreneurship students are business generalists, trained to work in a variety of roles within a growing business environment.

Opportunities include everything from starting your own company, to working in the development of new business opportunities within existing companies.

Entrepreneurial skills provide a passport between industries, so your investment in education isn't a one-way ticket to an industry that may be in recession. This diploma is a flexible credential that doesn't pin you into one specialized area of activity.

Graduates of the Entrepreneurship Program are found around the world working in a wide range of industries. They have flexible, well rounded skills they carry with them in careers as managers of companies, as intrepreneurs in large corporations and as owners of their own businesses.

Graduate employment outcomes

The BCIT student outcomes reports present summary findings from the annual survey of former students administered by BC Stats one to two years after graduation. These reports combine the last three years of available results for the 2012-2014 BCIT Outcomes Surveys of 2011-2013 graduates and for Degree 2009-2011 graduates. The reports are organized into three-page summaries containing information on graduates' labour market experiences and opinions regarding their education. More detailed information can be accessed at the BC Student Outcomes website.

To view these results, you may need to have the Adobe Acrobat Reader installed in your Web browser.

Advanced Placement

Do you have a degree, diploma, or completed a substantial amount of post-secondary courses? You may qualify for advanced placement into the Marketing Management - Entrepreneurship program. Students that qualify for advanced placement can enter the program in the middle of first year or the beginning of the second year depending on the number of transfer credits received.

Acceptance into advanced placement is dependent on a number of factors including: seat availability, course transfer credits, and the number of applications received. Most applicants are required to complete additional course work before entering their desired program. Early application is strongly recommended.

Entry into the middle of Year 1 (January)

  • Application process opens on February 1st

Entry into the start of Year 2 (September)

  • Application process opens on November 15th

When applying for advanced placement, you must submit the Course-by-Course Self-Assessment form [PDF] with your online application.

For more information about eligibility requirements and the application process, please download the Marketing Management - Entrepreneurship Advanced Placement Guide [PDF].

Graduate Certificate in Business Administration

The BCIT Graduate Certificate in Business Administration is also a viable option for students that have completed a bachelor’s degree. This is an eight month full-time program that leads into a number of international MBA programs.

Business Consulting Project

A BCIT Business Consulting Project provides second year Entrepreneurship students the opportunity to work over a 16 week period with an organization to conduct extensive market research and prepare a marketing plan or business plan. Students work in a team of two or three to identify potential opportunities, conduct research, and recommend effective solutions. Students complete a comprehensive written report and present an oral presentation to the sponsoring organization outlining the student team’s marketing recommendations and solutions.

Business Consulting Projects are different from traditional co-op and internship programs. Students are not assigned to actual positions, but rather fill a consulting role for businesses and organizations. Each project has a BCIT faculty member that serves as an advisor for the student consulting team. Exit surveys from participating companies show that the completed strategic business solutions have a value that far surpassed their expectations.

View a complete list of past Business Consulting Projects students have completed in a wide variety of industries.

Faculty, Advisors & Staff

School of Business faculty are industry experts that treat teaching as their main mission. You will learn in the classroom directly from these experienced professionals - there are no teaching assistants.

The core courses in the program are taught to Entrepreneurship students by Rick Kroetsch and Brian Giffen, who have over 40 years of combined teaching experience in this field. Both faculty members have received the School of Business Teaching Excellence Award, and regularly work with new and growing ventures as advisors. We also maintain an active advisory committee to keep the program curriculum current with entrepreneurial trends.

Advisory committee

  • Michael Drever (Chair), CruiseShipCentres International Inc.
  • Lee Davis, Vancity Capital
  • Robin Delany, Delany's Coffee
  • Jack Gin, Extreme CCTV Surveillance Systems
  • Dean Kneider, Intrawest Corporation, Resort Club Group
  • Brent Macdonald, Exclusively Canada Tours
  • Robert Meggy, Great Little Box Company
  • Marcell Newell, Avidworx
  • Kalpna Solanki, Bobobaby Foods
  • Brian Tieszen, Sun Rich Fresh Foods Inc.

Contact Us

Debbie Flynn
Administrative Assistant
604-432-8571 | Debbie_Flynn@bcit.ca

Rick Kroetsch
Program Head, Entrepreneurship
604-451-6766 | Rick_Kroetsch@bcit.ca

Contact a Program Advisor with the BCIT program name in the subject line if you have a question about:
  • Program selection and program planning
  • Applying for transfer credit and advanced placement
  • Job placement and graduate outcomes
  • Student life

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"The Entrepreneurship Program offers a wide-ranging curriculum covering all facets of business, from building a business from scratch, to taking ownership of your career with a large company." Gillian Clune, Graduate


"The Entrepreneurship Program is exceptional. I entered the program intent on starting my own business immediately after graduation. What I left with was an understanding that entrepreneurship is not limited to self-employment, but is the attitude that growing companies are seeking in an employee. Now I have tools for both!" Kim Alke, Graduate


"Since graduating from BCIT, I find that people are always amazed at my ability to multi-task. While coordinating meeting times with team members, taking part in student organizations, and managing the demands of your heavy course load, you become an expert at succeeding in a high-growth environment." Erin Treloar, Graduate