Prepare for success in your business career and learn how to make it happen. Emphasis is placed on developing your unique profile and portfolio of skills, so you are able to find or create work that is meaningful to you at any stage of your career. This course is offered on-line.

Covers the basics of electricity, magnetism, batteries, etc., and how to apply these principles to equipment found in the broadcast industry. Sound and video are traced through the entire processing and transmitting chain to their ultimate reception on the listener's receiver. This is an introduction to how things work technically in the broadcast industry.

Students learn computer terminology, hardware and software operations, Windows, a word-processing package and spreadsheet package, and through lectures and practical exercises relate their applications to Broadcasting. This course is specifically designed for students who are preparing to meet the "computer literacy" requirement for entry into full-time Broadcast day school programs, but is open to anyone.

Learn the fundamentals of advertising copywriting for television. Conceptualize and write commercials that will reach your audience, using the television medium effectively. Covers professional techniques for writing television commercials. Study tips, tricks and trade secrets, combined with critiques of student-produced work. Creditable to day school Television Program.

Directed Study. Covers regulatory bodies, government agencies and acts, audience measurement services, societal issues, music licensing, radio and television regulations, unions, broadcast policies and how they affect the day-to-day operations of broadcast outlets. This directed study course introduces students to sources of information on all topics. Class meets on the first night only-all other work is done at home. Creditable to day school Radio, Television and Broadcast Journalism programs.

Introduces the student to industry-standard broadcast writing with an emphasis on news. Learn how to engage your audience by getting directly to the meaning of the story. Focus on effective communication using broadcast format, style and structure. Emphasis is on practical application through in-class practice and critique. Fluency in written English is essential.

Teaches basic television and video equipment operation and production techniques and how to apply these through practical work in television studios and control rooms. Designed to introduce students seeking a career in television broadcasting and video production to the attractive and diverse career opportunities available, and to provide a solid practical basis for further study. Recommended introductory course.

This course will offer the basic knowledge of a video camera, lens, shooting, recording, sound, lighting, video-editing and the preliminary fundamentals of ENG/EFP camerawork in news and location production. There will be a hands-on portion to this course.

This two-weekend workshop covers the basics of editing theory and then advances to hands-on work on linear video editing equipment (see BCST 1180 for Avid non-linear editing). Topics covered include the technical layout of linear editing machines, set-up procedures, editing techniques, principles, procedures and troubleshooting. There are no prerequisites, but other broadcasting and/or cable experience is a definite asset.

The course is structured to expose students to video editing software, thus enabling them to grasp concepts and gain fundamental skills in becoming a professional video editor. Students will learn the tools and functions of a non-linear editing program known as Adobe Premiere Pro CS6, which will prepare them for post-production environments in film and television as well as other on-line media outlets.

Introduces the relationship between the human eye, the physics of light and the psychology of the brain, and operation of the colour television system. Study the colour television signal path from camera and lens, through recording formats and methods, measuring and testing equipment, production equipment through to final display, and acquire a firm understanding on how a television signal is created, saved, manipulated; as well as distribution limitations of the system and the latest developments. Prerequisites: BCST 1101

Covers the techniques and methods used in managing and organizing the details of pre-production, production and post-production activities in a studio or location television or video production. Students acquire skills in budgeting, production, scheduling, crewing and other elements of successful productions. This course is creditable to Television day school.

Advanced training in writing for the broadcast industry. Sharpen your skills in effective news and information writing through practice and feedback. Work with a variety of complex information sources to produce clear, concise and thorough stories. Fluency in written English is required. Prerequisites: BCST 1147

Introduces the advanced principles and operation of the video camera lens, camera controls, shooting, recording sounds, lighting, composition and sequencing. Students build on skills learned in the basic course, BCST 1162, to capture professional images and sound. Advanced lighting techniques are explored in a team-oriented atmosphere where creativity is fostered. There is considerable hands-on experience working with cameras. Prerequisites: BCST 1162

Presents a practical study of Canadian business law, including the legal and administrative systems, torts, contracts, sale of goods and consumer protection, secured transactions, employment, agency and business organizations. Participation in this course, taught by lawyers, prepares you to recognize and feel comfortable with the legal aspects of doing business.

Presents the influential concepts of both micro and macroeconomics and, in a student-based learning environment, assists you in applying these notions to your career. A professional economist will work with you in discovering the laws of supply and demand, consumer decision-making, producer profit maximization, competition and monopoly regulation in microeconomics. Use of fiscal, monetary and exchange rate policy to influence unemployment, inflation and economic growth is also covered. Familiarization with spreadsheets is strongly recommended for those intending to register in the Internet delivery section.

Explore fundamental issues in creating and implementing a variety of visual/audio-visual communication projects. Study a practical perspective on pre-press production/printing, desktop publishing, commercial applications of photography and photographic imaging, video production, and communication tools used today. You will cover needs assessment, target audience identification and have an understanding of media integration.