Programs & Courses

Marketing Management
MKTG 1140 - Essentials of Retailing

An overview of the retail environment, starting with global trends and narrowing the focus to North American issues and ultimately examining the most important issues facing British Columbia and Vancouver retail sectors. Topics include: retail operations, logistics, buying, merchandising, human resources, customer relations and marketing.

This course isn't currently offered. Please check back next term or contact the appropriate Program Assistant [PDF] to determine when this course will be offered again.


As BCIT strives to keep our programs current, programs and courses are subject to change without notice.
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