Dream weddings require careful planning. This course examines wedding planning from inception to execution, including managing the procedures and challenges faced from the initial meeting with the couple, to selecting purveyors, contract reviewing, themes and decor. The role and career of a professional wedding planner are also explored.
Final project due 2 weeks after course end date. Weeklong courses are intensive due to the reduced time for independent study between classes. Students are advised to plan for several hours of study after class on Monday, Tuesday, Wednesday and Thursday during the course. All classes must be attended to pass.
Upon successful completion of the course, the student will be able to:
Define terminology used in the wedding planning field.
Determining the steps required to plan a wedding.
Produce schedules and checklists for wedding events.
Create a budget for a wedding.
Recommend appropriate purveyors for a wedding.
Determine the role and career of a wedding planner.
Effective as of Fall 2016
MKTG 1122 is offered as a part of the following programs:
No information on books is currently available for Spring/Summer 2017 offerings of this course.
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