Social Media is fast becoming a key tool for businesses to connect with their customers. By understanding how to effectively communicate and interact, using various social media tools to build audience and interest, organizations and projects can spread their reach beyond their immediate client base. In this course, we will explore various social media tools, how to use them effectively to communicate and grow audience, build social media strategies and campaigns, manage social media across various platforms to work efficiently together, and measure the metrics of our campaigns, altering our strategy accordingly.
This course isn't currently offered. Please check back next term or contact the appropriate Program Assistant [PDF] to determine when this course will be offered again.