British Columbia Institute of Technologywww.bcit.ca/study/courses/bcst1121

BCIT

BCST 1121 - Discover Your Inner Storyteller

Broadcast Communications Part-time Studies Course

School of Business

Course Details

From traditional broadcasting to podcasting and viral video, new methods of reaching an audience are developing all the time yet good storytelling and pure human communication will never become obsolete. The focus of this course is creating compelling and powerful content that will stand out in this cluttered new media landscape.

Credits

3.0

This course isn't currently offered through BCIT Part-time Studies. Please check back next term, subscribe to receive email updates or contact us with your comments or questions.

Learning Outcomes

  • Upon successful completion of the course, the student will be able to:

Identify professional communicators and provide examples of the most successful forms of social media they engage.

  • Define the elements of corporate story-telling.
  • Describe the concept of narrowcasting.
  • Provide examples of how to weave your own personality into any message.
  • Develop the skills to communicate a focused message clearly.
  • Use humour, emotion, and opinion in your story-telling.
  • Transition your work from the written word to a relaxed, live presentation in front of the camera.
  • Create succinct and entertaining Twitter and FaceBook content that enhances your personal brand.
  • Demonstrate effective online strategies for getting your content seen by the most viewers using social equity.

Effective as of Fall 2012

Related Programs

BCST 1121 is offered as a part of the following programs:

School of Business

  1. Cross-Platform Storytelling & Content Marketing
    Part-time/Distance & Online Learning   Statement of Completion
  2. Entertainment Media Performance
    Part-time/Distance & Online Learning   Statement of Completion
  3. Sports Media Performance
    Part-time/Distance & Online Learning   Statement of Completion

Contact Us

If you have a comment or question about this course, please complete and submit the form below.

Contact Information

The personal information on this form is collected under the authority of the College and Institute Act (RSBC 1996, Ch.52). BCIT will use this information to communicate with you regarding relevant BCIT programs, courses and services. This information is only used by authorized BCIT staff. Email communication sent to and from BCIT is routed through the United States of America. If you have any questions about BCIT's collection and use of this information, please contact BCIT’s manager of Information Access and Privacy.

Subscribe

Interested in being notified about future offerings of BCST 1121 - Discover Your Inner Storyteller? If so, fill out the information below and we'll notify you by email when courses for each new term are displayed here.

Contact Information

Suggest course days and times

If you are interested in taking this course on-campus (classroom delivery only) and would like to see it offered on specific days and/or at specific times, please indicate your preferences below. Day and time suggestions are not applicable to online courses.

The personal information on this form is collected under the authority of the College and Institute Act (RSBC 1996, Ch.52). BCIT will use this information to communicate with you regarding relevant BCIT programs, courses and services. This information is only used by authorized BCIT staff. Email communication sent to and from BCIT is routed through the United States of America. If you have any questions about BCIT's collection and use of this information, please contact BCIT’s manager of Information Access and Privacy.

Programs and courses are subject to change without notice.

Find Courses

Payment Changes At BCIT

We've changed the way we accept payments.

Find out more

Course Navigation, Related Links & Tools

Registration News

Registration is now open for the Winter 2017 term.

Classroom Locations

Classroom locations are subject to last minute changes. Please check the Part-time Studies Classroom Locations listing at www.bcit.ca/rooms on the first day of any course you are registered for.

Part-time Studies Financial Aid

Will you be studying at BCIT part-time? Do you need assistance funding your studies? Find out if you qualify for Part-time Studies financial aid ›

© BCIT